United Fresh officials are urging members to speak out against Republican-sponsored legislation in the U.S. House of Representatives that would allow waivers for school districts that say serving more fruits and vegetables is too costly.
After all, a recent update from the U.S. Department of Agriculture shows 90% of school districts are already in compliance with the new standards.
Robert Guenther of United Fresh said United Fresh will take that message to the SNA convention this summer where the produce association will have a pavilion for the first time. He said United Fresh plans sessions on how to write produce “requests for proposals” as well as sponsoring an ask-the-experts area where school foodservice officials can get tips on how to maximize their produce budgets.
The School Nutrition Association isn’t Satan, obviously, but more like a math-challenged eighth grader who wants to ditch his assignment and play FIFA Soccer on PlayStation.
United Fresh is doing the right thing to reach out to SNA members, like a helpful older sibling decoding an Algebra equation for a younger brother. Fresh produce marketers can help schools deliver fresh fruits and vegetables to students that winds up in their stomachs, not in trash cans.
Give these school foodservice teams more salad bars, more advice on commodity choices, sourcing help and all the cheat sheets the industry can find to help SNA members pass this exam with the flying colors in the fruit and vegetable rainbow.