TK: Most people probably assume that the packaged salad in question had already caused people to be sick. In fact, no illnesses related to the products have been reported. From the news release:
The voluntary recall was initiated based on a single positive random sample result for E.coli O157:H7 reported to Ready Pac by the FDA. Ready Pac is fully cooperating with the FDA on the recall.
Food recalls drive a lot of negative messaging about fresh produce today. In many ways, this is good. It gives the industry a chance to find unhappy consumers and respond. Is someone monitoring social media and responding to these tweets? It also makes me believe that the industry should do much more promotion and consumer advertising to tout the food safety efforts of the industry. And another thought: how much testing does FDA conduct on product from farmers markets? The halo effect that farmers' markets enjoy is almost comic in its expression by consumers.