|
FEBRUARY
2006
|
Ad
Deadline:
|
| Cover: |
Club Store Success |
| Features: |
Avocados in the News; Clamshell Technologies; Secondary Display
Fixtures |
| Opp. Aisle: |
Plantains |
| Executive Brief: |
Potatoes |
| Last Look: |
Strawberries |
| Advertorial: |
Washington Apples |
|
MARCH
2006
|
Ad
Deadline:
|
| Cover: |
A Day in the Life of a Produce VP |
| Features: |
Strawberry Pricing; Greenhouse; Reinventing Spring Promotions;
Understanding Ethylene |
| Opp. Aisle: |
Unique Fruit |
| Executive Brief: |
Onions |
| Last Look: |
Soy |
| Advertorial: |
Spring Fresh from Florida |
| Bonus: |
Southeast Produce Council Expo; CPMA; Retail Solutions
Conference |
| 13th issue: |
Packaging Magazine poly-bagged with PM and inserted
into The Packer |
|
APRIL
2006
|
Ad
Deadline:
|
| Cover: |
What's New with Value-added |
| Features: |
Hispanic Marketing; Food Safety Faux Pas; A Day in the Life
(Part 2: Produce Buyer); Sweet Onions |
| Opp. Aisle: |
Fava Beans |
| Executive Brief: |
Lettuce and Salad |
| Last Look: |
Salads |
| Bonus:: |
IFPA's; New England Produce Council Expo |
|
MAY
2006
|
Ad
Deadline:
|
| Cover: |
Retail Hot Topics |
| Features: |
Tree Fruit Best Practices; Cherry Merchandising; Pros and
Cons of Being First to Market; A Day in the Live (Part 3: Produce Manager);
Organics |
| Opp. Aisle: |
Mexican Roots |
| Executive Brief: |
Summer Fruit |
| Last Look: |
Melons |
| Bonus: |
FMI, OTA and United |
|
JUNE
2006
|
Ad
Deadline:
|
| Cover: |
Kick-start Summer Sales |
| Features: |
Selling White Flesh Tree Fruit; Tomato Buying; Importing Citrus
Technology in the Produce Dept |
| Opp. Aisle: |
Kohlrabi |
| Executive Brief: |
Cherries |
| Last Look: |
Tree Fruit |
|
JULY
2006
|
Ad
Deadline:
|
| Cover: |
Salad and Soup Bars |
| Features: |
Convenience Trends; Marketing Plums and Pluots; Mushrooms;
Merchandising Varietal Berries |
| Opp. Aisle: |
Asian Pears |
| Executive Brief: |
Sweet Corn |
| Last Look: |
Pears |
| Bonus: |
PMA Foodservice Conference; FPFC |
|
AUGUST
2006
|
Ad
Deadline:
|
| Cover: |
Getting Produce in the Classroom |
| Features: |
5 a Day Update; Take Advantage of Consumer Advertising; Truckload
Sales; Extending the Grape Season |
| Opp. Aisle: |
Dragonfruit |
| Executive Brief: |
Apples and Pears |
| Last Look: |
Garlic and Fresh Herbs |
| Advertorial: |
California Grapes |
| Bonus: |
Research |
|
SEPTEMBER
2006
|
Ad Deadline:
|
| Cover: |
Retail and Grower/Shipper Lobbying |
| Features: |
The Universe of Beans; Packaging; Fruits of the
Fall; Marketing Apples; PMA Outlook |
| Opp. Aisle: |
Ornamentals |
| Executive Brief: |
Mushrooms |
| Last Look: |
Nuts, Dried Frui |
| Bonus: |
United Public Policy Conference; Florida Fresh
Fruit & Veg. Conference; Pack Expo |
|
OCTOBER
2006
|
Ad Deadline:
|
| Cover: |
Retailer of the Year |
| Features: |
Organic Education; The Art of Selling Produce Online; Carrot
Category Management; Crisis Management Preparations; Merchandising Winter
Squash; Health Help in the Produce Department; Sweet Potatoes; Promoting
Southern Vegetables; Pos Trends; How to Keep Young Help Motivated; Retail
Profile (TBD); Packaging |
| Opp. Aisle: |
Quince |
| Executive Brief: |
Grapes |
| Last Look: |
Apples |
| Advertorial: |
Fall Fresh from Florida |
| Bonus: |
PMA |
|
NOVEMBER
2006
|
Ad Deadline:
|
| Cover: |
Managing the Citrus Category |
| Features: |
Marketing Peppers (chili, bell, etc); Bulk Bin Merchandising;
Bananas |
| Opp. Aisle: |
Specialty onions |
| Executive Brief: |
Citrus |
| Last Look: |
Tomatoes |
| Bonus: |
WGA |
|
DECEMBER
2006
|
Ad Deadline:
|
| Cover: |
10 Steps to Successful Imports |
| Features: |
Marketing Potato Varieties; Branding; COOL Update and Post
PMA Coverage; New Year's Resets |
| Opp. Aisle: |
Kumquats |
| Executive Brief: |
Annual Review |
| Last Look: |
Citrus/Clementines |
| Advertorial: |
California Citrus |
|
SUBJECT TO CHANGE -- Last Updated October
27, 2005
|
© 2008 Vance Publishing Corp.