HOME
The home page for Red Book Marketing provides in a simple concise format, current industry news, a powerful search tool and the ability to manage your firm's profile in the Packer's Guide and The Red Book.
MY MEMBERSHIP
As a subscriber of RBCS you will be given a Red Book Marketing User ID and
Password to login to the web site. In this area you will find your subscriber
access level and subscription expiration date. You will also be able to see
a list of the credit reports you have viewed online and sign up for email
updates on this screen. Select the member updates that you would like to receive.
Click 'features' under Member Data to see the information available at your
service level. If you have not received your User ID and Password and you
are an RBCS subscriber, call your Red Book Representative at 800-252-1925
to get your access codes.
LOGIN
Enter your User ID and Password in the designated fields to login to Red Book Marketing. A cookie is used to remember your information and allow you access to the site without having to enter log in information again. If you do not have a User ID and Password and you are an RBCS subscriber, call your Red Book Representative at 800-252-1925 to get your access codes. In order to keep your data secure RBCS recommends that you log out after each session.
ABOUT
The RBCS database contains over 36,000 firms worldwide. Firms are evaluated on trading practices, business ethics and credit worthiness. Subscribers have access to credit rating and marketing information regarding firms involved in the buying, selling and transportation of fresh fruits and vegetables. You get timely comprehensive information from more than 20,000 staff contacts with the industry every month.
MY MARKETING
Place an Ad on The Packer web site
Your marketing program can now include timely high-impact text ads on the produce
industry's most popular web site. With almost 40,000 registered users and 2 million
hits per month, www.thepacker.com is the place to be seen. Even better, your ad appears
with your company's Red Book profile in The Buyers Guide under the special Packer home
page link, Available
Now!"
There are 3 steps to creating your ad. You will not be charged until you click
"Purchase":
Step 1: Give your ad a title. i.e. "Bing Cherries starting next week!".
Enter the contents of your ad. Click here to see a sample
Select the number of weeks your ad will run on the Packer web site.
Step 2: Verify the contents and cost of your ad.
To make changes follow the instructions to return to Step 1.
If everything is correct, enter your billing information and click 'Purchase Ad.'
Step 3: Print the confirmation page as your receipt.
Questions? Call your Red Book representative at 800-252-1925 for answers or
help with your ad.
Profile Maintenance
The directories checked under Profile Maintenance contain your company's profile.
If your firm appears in The Packer Guide Online, you can add or maintain your
product availability and Internet contact information. If you need to make
further changes to your profile please contact your customer service representative
at 800-252-1925.
MY ACCOUNTS
These are the trading partners that you have reported to RBCS. Especially
high-risk accounts are highlighted only for Produce Industry Credit Council
(PICC) members. This list keeps you informed about the credit worthiness of
your accounts and allows RBCS to notify you of significant
updates in the status of your accounts. You can add, delete and rate your
accounts as follows.
Add Accounts
Find the firm you want to add using the search function on the HOME page.
Click on the target firm's name and on its profile page; in the 'What Would
You Like To Do' box, click ADD. That firm will now appear in your MyAccounts
list. References submitted by mail, email, voice or fax are entered by the
RBCS Staff. If you are submitting your A/R files, they also update your MyAccounts
list. The changes you have made will display on the web site within one business
day.
Rate My Accounts
To rate your accounts, click on the box RATE THESE ACCOUNTS at the top of
the account list. Each account can be rated 1-4 Stars for reputation and
allows the entry of the number of days they usually take to pay you. You
can rate some or all of your accounts. TAB between entries because when
you hit the ENTER key, all of the ratings you have assigned are sent to
RBCS. This page always contains the last rating information you have submitted.
You can resubmit at any time.
Remove Accounts
You can also remove accounts from your list on this screen. In the 'Remove'
column, check the box next to the accounts with which you no longer deal.
When you submit the form an email is sent to RBCS to remove these accounts
from your list. The changes you have made will display on the web site within
one business day.
To suppress the display of the MyAccount list or for more information on PICC please contact a representative at 800-252-1925 or send us an email at rbcs@rbcs.com.
MY PROSPECTS
These are companies you have selected from a search or advanced search. The
criteria used for the query appear at the top of the search results. Click
'Save' at the top of the Search Results page and name your Prospect list.
You can save up to 6 named searches for future use. Headquarters locations
are in bold. Especially high-risk accounts are highlighted only for Produce
Industry Credit Council (PICC)
members. For more information on PICC please contact a representative at 800-252-1925
or send us an email at rbcs@rbcs.com.
NEWLY LISTED
These are the 50 newest profiles in the RBCS database. Many represent selling opportunities or new sources of supply. Some may be new profiles for existing firms. Because they are new, these profiles may not contain credit data. Especially high-risk accounts are highlighted only for Produce Industry Credit Council (PICC) members. For more information on PICC please contact a representative at 800-252-1925 or send us an email at rbcs@rbcs.com.
TRANSPORT
Search our database for carriers and brokers to meet your transportation needs.
ALLIED SUPPLIERS
RBCS member companies providing goods and services to the industry. For a complete list use the Advanced Search feature on the home page.
SEARCH
Create and save a specialized prospect search query from the RBCS database by selecting from the available
criteria. Choose specific information such as Operations, Commodities, State or Pay practices to define
your prospects. Enter your search parameters in the fields provided. You do not need to enter data in
all the fields, just the ones you feel will help narrow your search. Prospect Lists can be quickly built
and saved to MyProspects using any combination of the criteria provided. And, your list is automatically
updated as RBCS updates the database. Use the "Clear Form" button to reset the criteria before starting
a new search.
Using the top search box to find a company or person, using their last name or Produce Industry Number
(PIN). People that do not appear in the profile are usually officers or owners.
The Operations and Commodities screens are organized into general groups. You can either click the box
next to the group to have the search use all the individual items in that group or choose individual
items by clicking on the group name and selecting your options from the pop-up window.
Commodity varieties are frequently limited to unusual or unique types i.e.: Apples contains a
subgroup for Lady Apples but not for the more common Red Delicious.
The Country screen is also organized by geographic regions. You can click on the region to access
the pop-up window and view individual countries or just check the box next to the region name to
select all countries within that region. **All searches return only USA & Canada firms unless
other country parameters are selected.**
The 'Other' criteria button provides options for phone number or brands name searching as well as
using 'Has an e-mail address' or 'Has a BCA award' as filters.
Headquarters locations are bolded in search results. For PICC members, highlighted firms are on
the Produce Industry Credit Council (PICC) Credit Watch list.
For more information on PICC please contact a representative at 800-252-1925 or send us an email
at rbcs@rbcs.com.
ADVANCED SEARCH
Create and save a specialized prospect search query from the RBCS database
by selecting from the available criteria. Choose specific information such
as Operations, Commodities, State or Pay practices to define your prospects.
Enter your search parameters in the fields provided. You do not need to enter
data in all the fields, just the ones you feel will help narrow your search.
Use the "Clear Form" button to reset the criteria before starting a new search.
The Operations and Commodities screens are organized into general groups.
You can either click the box next to the group to have the search use all
the individual items in that group or choose individual items by clicking
on the group name and selecting your options from the pop-up window.
Commodity varieties are frequently limited to unusual or unique types i.e.:
Apples contains a subgroup for Lady Apples but not for the more common Red
Delicious.
The Country screen is also organized by geographic regions. You can click on the region to access the pop-up window and view individual countries or just check the box next to the region name to select all countries within that region.
**All searches return only USA & Canada firms unless other country parameters are selected.**
Headquarters locations are bolded in search results. For PICC members, highlighted firms are on the Produce Industry Credit Council (PICC) Credit Watch list. For more information on PICC please contact a representative at 800-252-1925 or send us an email at rbcs@rbcs.com.
BUSINESS HEADLINES
Produce industry related news topics with links to their sources.
RSS HEADLINES
- What is RSS?
RSS (Really Simple Syndication) is an XML-based format for sharing and distributing Web content,
such as news headlines. Using an RSS reader, you can view data feeds from various news sources,
such as redbookmarketing.com Business Headlines with links to full stories.
- How do I access RSS?
--RSS/News Aggregators:
RSS/News Aggregators (also called Readers) will download and display RSS
feeds for you. A number of free and commercial News Aggregators are available
for download. Many aggregators are separate, "stand-alone" programs; other
services will let you add RSS feeds to a Web page. Yahoo! users can add
RSS feeds to your My Yahoo! page; to make this easier, you can click on
the "Add to My Yahoo!" button to the right of the link below.
--Weblogs:
Another way many people use RSS feeds is by incorporating content into weblogs, or "blogs".
Blogs are web pages comprised of usually short, frequently updated items and web links. Blogging
as a publishing tool is used for many purposes: traditional journalism, personal journals,
group discussions around a topic, and many combinations in-between.
- To view one of the RBM feeds in your RSS Aggregator (About RSS Aggregators):
-- Copy the URL/shortcut provided below.
-- Paste the URL into your reader.
My Yahoo! users:
-- Click on the "Add to My Yahoo!" button. 
-- Follow the instructions for adding the feed to your My Yahoo! page.
My MSN users:
-- Click Here
-- Follow the instructions for adding the feed to your My MSN page.
- Please note that by accessing the RSS feeds, you agree to the Terms of Use, which govern your
use of the RSS Service and are set forth below.
TERMS OF USE
RSS (really simple syndication) service is a means by which Red Book Marketing.com offers feeds of story headlines in XML format ("RSS Content") to visitors to Red Book Marketing.com who use RSS aggregators. These Terms of Use govern your use of the RSS service. The use of the RSS service also is subject to the terms and conditions of the Red Book Marketing Terms of USE Agreement, which governs the use of RBCS's websites, information services and content. These RSS Terms of Use and the Red Book Marketing Terms of Use Agreements may be changed by RBCS at any time without notice.
Use of RSS Feeds:
RSS is a free service offered by Red Book Marketing to individuals for private, non-commercial use. Any other uses, including without limitation the incorporation of advertising into or the placement of advertising associated with or targeted towards the RSS Content, are strictly prohibited. You must use the RSS feeds as provided by Red Book Marketing, and you may not edit or modify the text, content or links supplied by Red Book Marketing.
Link to Content Pages:
The RSS service may be used only with those platforms, from which a functional link is made available that, when accessed, takes the viewer directly to the display of the full article on the Red Book Marketing Site. You may not display the RSS Content in a manner that does not permit successful linking to, redirection to or delivery of the applicable Red Book Marketing Site web page. You may not insert any intermediate page, splash page or other content between the RSS link and the applicable Red Book Marketing Site web page.
Ownership/Attribution:
Red Book Marketing retains all ownership and other rights in the RSS Content, and any and all Red Book Marketing logos and trademarks used in connection with the RSS Service. You must provide attribution to the appropriate Red Book Marketing website in connection with your use of the RSS feeds.
Right to Discontinue Feeds:
Red Book Marketing reserves the right to discontinue providing any or all of the RSS feeds at any time and to require you to cease displaying, distributing or otherwise using any or all of the RSS feeds for any reason including, without limitation, your violation of any provision of these Terms of Use. Red Book Marketing assumes no liability for any of your activities in connection with the RSS feeds or for your use of the RSS feeds in connection with your website.
USEFUL LINKS
-- Produce Industry Insider:
Weekly e-publication with up to the minute produce industry news. Great advertising
opportunities are also available. Contact Mike McGill at mmcgill@rbcs.com
or 800-252-1925.
-- Insider Market Update:
Each week, Produce Industry Insider Market Update brings you the latest shipping deals spotlighting a different commodity group or geographic area in the produce industry.
Each issue contains a Market Snapshot, editorial coverage of the deal with The Shipping Scene, topical articles and industry contacts. Great advertising opportunities are also available. Contact Mike McGill at mmcgill@rbcs.com
or 800-252-1925.
-- Newsflash:
Bi-weekly printed publication mailed to RBCS subscribers and viewable online.
This 8 page 4-color produce industry magazine is packed with new businesses,
bankruptcy information, PACA actions and who's who in the industry, as well
as transportation rates from key shipping areas to major metro areas. Great
advertising opportunities are also available. Call Mike McGill at 800-252-1925
or email at mmcgill@rbcs.com.
-- PACA:
Link to the PACA branch of the USDA web site. There you can search on numerous topics
related to the governing body of the produce industry.
-- DRC:
The Fruit & Vegetable Dispute Resolution Corporation (DRC) is a private, nonprofit
organization of produce companies from the three NAFTA countries dedicated to providing
fair, efficient, affordable and enforceable dispute resolution services.
-- Attorneys:
Sources of legal assistance.
-- Transportation Freight Rates:
USDA Transportation rates are posted every Wednesday morning unless proceeded by a
government holiday.
-- Regulated Brokers:
Carriers, search redbooktrucking.com and find a regulated transportation
broker that meets your criteria.
-- USDA
Link to a page containing various government web site links.
-- USDA Inspection:
Link to the USDA Inspection office web site.
--USDA Market News:
Link to the USDA Market News - Reports and office locations.
-- RBCS References:
RBCS has published information on various industry subjects. PACA, transportation,
shipping information, collections and much more are covered here.
-- Software Partners:
List of software firms that provide modules for their programs that are compatible
for importing RBCS data or for providing A/R information electronically.
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