California grapes are live and on the air.
Commercials and messages for California grapes will appear now through the end of the year on television, on podcasts and radio stations, and online.
Many California table grape growers have adopted sustainable growing and business strategies to guide their vineyards into a productive, profitable and ecologically sound future.
Black table grapes rank a distant third in sales after red and green varieties, but there’s a decided group of consumers who have taken a liking to the darker-hued fruit.
Table grapes are available year-round, thanks to offshore export programs, but they seem to be associated more with the warm, summer months and outdoor eating occasions.
California table grapes already are shipping out of the Coachella Valley, and grower-shippers expect good-quality fruit to kick off in the San Joaquin Valley to the north sometime in July.
As the 2020 California table grape season kicks off, the Fresno-based California Table Grape Commission has compiled a health info sheet that touts the health benefits of California table grapes.
Established grape varieties still dominate sales worldwide, but newcomers are pushing the business in new directions, as well as elbowing some older varieties aside.
Many California table grape grower-shippers missed out on Fourth of July promotions, but everyone across the industry seems to think they’ll have ample reason to celebrate as the summer unfolds.
Table grape growers in California’s San Joaquin Valley were hoping for cooler weather in early August after enduring an extensive heat wave with temperatures topping 100 degrees.
DELANO, Calif. — Hronis Inc. has added three cold storage rooms this season — totaling 30,000 square feet — that will accommodate 300,000 boxes of table grapes, said Pete Hronis, senior vice president of sales and
Table grapes, like a lot of other California crops this season, will be off to a slightly later start than last year, but growers anticipate good quality due in part to ample rainfall during the winter and spring.
This year’s California table grape deal may get a slightly later start than last year’s, but growers say the quality of the fruit should be worth the wait.