As the potato industry eyes its role in the upcoming Dietary Guidelines for Americans, those in the industry say marketers should focus on nutritional benefits and trends to grow interest among younger shoppers.
Jim Ehrlich, the 2024 Potato Person of the Year, was recognized for his work advocating for the potato industry in Colorado and nationally. The award is co-sponsored by The Packer and the National Potato Council.
The National Potato Council’s latest economic findings show a current $4.78 billion value in economic activity, which could grow by more than 21% with the opening of new market access.
A Michigan State University report published by the Michigan Potato Industry Commission shows potatoes as the second-largest specialty crop grown in the state.
Production of vegetable and pulse crop production is projected to grow only by 4% between 2022 and 2033, the USDA said in its long-term outlook report.
The fresh potato grower and packager says it will offer its Crawfish B-Red potatoes, Crawfish Medley Pack and Crawfish Gold Pack to retailers, along with additional sales support.
Researchers at Penn State University discovered a new strain of blackleg, also known as soft rot, in potatoes sampled in the state. Blackleg can lead to significant loses for farmers.
JC Cheyne sells over 70 different items, including a variety of potatoes and onions, to more than 80 retail, foodservice and wholesale establishments throughout California.
AUSTIN, Texas — The National Potato Council is reporting a record-breaking year for its Potato Expo 2024, which drew 2,320 attendees and 216 exhibitors to the Austin Convention Center, Jan. 10-11.
The program is set for July 15-18 at the Gettysburg National Military Park in Gettysburg, Pa. Applications are being accepted through March 1 and are open to anyone in the U.S. potato industry.
After tight supplies of elevated pricing for 2022 apple and potato crops, the 2023 season is bringing price relief and promotion opportunities to consumers.
The versatile potato is one fresh produce commodity that consumers turn to when they are faced with grocery price inflation, The Packer's Fresh Trends 2024 survey reveals.
A new medley variety pack from Southwind Farms is now available, says Derek Peterson, vice president of sales and operations for Wilcox Fresh, Rexburg, Idaho.
Great potato promotion opportunities for Idaho potatoes will abound in 2024, says Eric Beck, director of marketing for Idaho Falls, Idaho-based Wada Farms Marketing Group.
The Packer caught up with Northland Potato Growers Association on camera at IFPA’s recent Global Produce and Floral Show to learn more about what makes potatoes from the Red River Valley unique.
The price-friendly potato is nutritious and versatile in meals — but be sure to maximize your opportunities when advertising a sale, says columnist Armand Lobato.
In general, the supply outlook for Idaho potatoes is much improved, says Ryan Bybee, sales manager for GPOD of Idaho. “The volume of acreage rebounded considerably from a year ago."
For many of the foodservice buyers on a recent harvest tour hosted by the Idaho Potato Commission, there was one aspect of Idaho russet potatoes that they kept returning to as they explored the dusty fields of potatoes.
From the last week of October through the end of the year, grocers can participate in MountainKing’s Butter Potato Bash by merchandising the company’s 5-pound Butter Reds, 5-pound Butter Golds and 5-pound Butter Creams.
The early numbers speak to a larger potato crop in Idaho for the 2023-24 season, and that means more affordable potatoes and greater promotion opportunities for retailers.
Side Delights completed a package refresh and will be spotlighting a newly updated line of potatoes and onions at the International Fresh Produce Association's Global Produce & Floral Show.
There’s been a big shift since the COVID-19 pandemic, said Kent Sutton, whose 375-acre family farm is part of the Rexburg-based Bench Mark cooperative of five potato growers.
Potato growers in the Red River Valley are predicting an average-size crop this year with the usual high-quality red and yellow potatoes the region is known for producing.