( Courtesy Alsum Farms & Produce )

Alsum Farms & Produce, Friesland, Wis., has started harvesting red and gold potatoes at the company’s Arena, Wis., fields.

The company ships the new crop reds and golds the first full week of harvest, according to a news release.

Larry Alsum, president and CEO, said the weather has been ideal for the harvest for the red and gold potatoes; russet harvest begins on Aug. 12 with Pacific Russets. Wisconsin fingerling potato harvest begins Aug. 10, according to the release.

Alsum Farms offer a variety of pack options, from 12 ounces to 50-pound packs, available in poly, mesh, paper packages or cartons, according to the release. The company grow organic russets, reds and golds, also available in different packs.

The company markets potatoes and onions under the Alsum Farms & Produce brand. Organic potatoes are marketed under the Alsum Organics and Rainbow Organics labels. The company also has the Family Favorite brand, according to the release.

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