The company will be harvesting the potatoes for about a month, starting in early May in Pearsall, Texas, according to a news release. Harvest then shifts to Missouri acreage.
The new-crop potatoes will be arriving as retailers see strong spring demand due to consumer reaction to the COVID-19 pandemic in May.
“We’ve been able to manage demand as best as we can during this difficult time,” Keith Groven, director of operations, said in the release. “However, there’s nothing better than seeing the harvesters run and getting our own fresh red potatoes in the market.”
There was a light freeze during the growing season, but its effect on production will be minimal, said Steve Wright, the company’s Pearsall farm manager.
The red potatoes are available in “locally grown” five-pound poly bags and half bins for Texas programs.