Crosset Co. — a distributor of organic fresh produce and as well as a full-line wholesaler of fresh produce and floral products to customers in the eastern half of the U.S. —  has brought a new look and functionality to its website.

Mobile optimized  and easier to navigate, the new site ( is designed to serve as the central platform for Crosset’s full range of products and services, according to a news release.

The site features an expanded resources section, which includes the new Crosset Co. blog, downloadable merchandising tools, and Produce Talk, a weekly newsletter with information on supply conditions, trends, new and seasonal items, merchandising tips and promotional opportunities, the release said.

“We redesigned and restructured our website to better communicate the Crosset Co. organic produce advantage and the broad range of products and services we offer our customers and growers,” Bob Lummis, Crosset Co. sales/merchandising manager, said in the release. 

Independence, Ky.-based Crosset Co. is proud member of the Castellini Group of Cos,