Canadian greenhouse grower Del Fresco Produce Ltd. is launching the second phase of its strawberry production, bumping acreage from six to a total of 17 acres.
The Kingsville, Ontario, company said the expansion will be in full production this November to meet growing demand of Canadian consumers wanting domestic berries, according to a news release.
The company’s YES!Berries, with the slogan of “Your Everyday Snack!,” is driving the demand, according to the release.
“With the commitment of retailers and consumer demand, we continued with our vision on becoming the largest strawberry greenhouse grower in Ontario under lights,” Carl Mastronardi, president of Del Freso Produce Ltd., said in the release.
The high-tech addition will include energy curtains and high-pressure sodium grow lights, according to the release.
“With our innovative growing practices, we offer a high brix level strawberry full of traditional strawberry flavor and only use integrated pest management to deliver a clean and pure strawberry,” Ray Mastrondardi, vice president of sales, said in the release.
YES!Berries come in a 12-ounce pack and a three-pack of four-ounce Stackers.