Commercial-sized Food Freshness Cards are placed on retail displays before they're stocked with fruit. ( Courtesy Nature's Frequencies )

Accolades for the Food Freshness Card, which is promoted as a way for all steps of the supply chain to prolong shelf life, continue to pour in.

The card, from Natures Frequencies, Brockton, Mass., won the Gold Medal in the 2019 Edison Awards for Food Tech Solutions.

Rick Hassler and his son, RJ Hassler, developed and patented the Food Freshness Card.

“Global food waste totals $5 billion annually and accounts for 8% of greenhouse gas emissions,” Rick Hassler said in a news release. “The Food Freshness Card utilizes Tesla technology and is manufactured under three U.S. patents to help keep food fresher inside or outside of a refrigerator."

In lab testing, according to the company, the card increased shelf life 40% for many fruits and vegetables. The card naturally extends shelf life in storage, transport, on retail shelves, at restaurants and in consumers’ fridges or fruit bowls.

The Edison Awards recognize innovative achievements, according to the release.

The Food Freshness Card has also received:

  • Grand Prix Award at Inpex, America’s largest invention show;
  • Bronze medal for best invention/new product at IENA International Trade Fair for Ideas, Inventions and New Products; and
  • United Fresh Produce Association’s Innovation Award.

"Once again, the winners created innovations that are revolutionizing industries and becoming indispensable," Frank Bonafilia, executive director of the Edison Awards, said in the release. "One of the game-changing winners, Food Freshness Card, was recognized as a true innovator out of the many products in its category, Food and Technology."

Natures Frequencies plans to attend these upcoming industry events

  • The Packer’s West Coast Expo, May 9-10, Palm Desert, Calif.;
  • United Fresh Show, June 9-12 in Chicago; and 
  • Produce Marketing Association Fresh Summit, Oct. 17-19 in Anaheim, Calif. 
 
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