An oil painting of produce industry legend Frieda Rapoport Caplan will be displayed at the
Ball Design booth the Produce Marketing Association’s Fresh Summit Oct. 19-20, in Orlando, Fla.
Fresno, Calif.-based Ball Design, produce and food marketing design company, partnered with Legacy Ranch Heirloom Portraiture to showcase the 24-by-30-inch portrait at the trade show, according to a news release.
Nic Lacovetti is the artist of the portrait, which can be seen in the Ball Design (booth no. 637) at the Fresh Summit expo.
Legacy Ranch specializes in portrait oil paintings of patriarchs, matriarchs, and leaders in the produce and food industries, according to the release.
“At the time of deciding who I was going to feature for our oil-painting demonstration, we were blessed to receive a press announcement regarding Frieda Caplan’s 95th birthday,” John Ball, owner of Ball Design, said in the release. “It was an instant realization of who better to feature than a true icon of the produce industry, Frieda Rapoport Caplan. Frieda’s famous captivating smile and the twinkle in her eye made the decision all the more easier.”
The subject of the 2015 documentary film “Fear No Fruit,” Frieda Rapoport Caplan was the first woman in the U.S. to own and operate a produce company on the Los Angeles Wholesale Produce Market and is widely credited for the successful introduction of kiwifruit to the American market in 1962.