A new Facebook campaign from the Idaho Potato Commission aims to help consumers connect with the farmers who grow their food and highlight the hard work of those growers.
The Thank a Farmer campaign recognizes a different farmer each month on the commission’s Facebook page. The campaign features each farmer on the commission’s Facebook and Instagram pages with a link to the commission website where people can learn more about them, according to a news release.
“In addition to connecting our social media friends to the women and men who grow Idaho potatoes, we’d like the Thank a Farmer campaign to inspire curiosity, appreciation for and a desire to learn more about farming and agriculture,” Frank Muir, president and CEO of the Idaho Potato Commission, said in the release.
The growers who have already been featured in the campaign include:
- Randy Hardy, a second-generation grower in Oakley, now in his 48th year of growing potatoes;
- Ritchey Toevs, a second-generation Aberdeen grower with an innovative approach to growing quality potatoes;
- Mary Hasenoehrl, a fourth-generation grower in Wilder, whose family strives to grow potatoes more sustainably; and
- Nick Blanksma, whose family farm has been growing potatoes for three generations in Hammett. He enjoys working alongside his wife, parents and brother.