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Ever a consumer favorite, potatoes topped the list as the most popular vegetable in the Fresh Trends 2018 survey. They were also the No. 3 item overall that consumers said they purchased. What were the ways they used potatoes?
78% of Fresh Trends respondents said their favorite way to use potatoes was in a side dish, and 64% said they used the vegetable as an ingredient in a recipe, meaning potatoes rival even apples in their versatility.
Whether they're making baked potatoes or serving up a bowl of hot potato soup, 39% of Fresh Trends respondents said they use potatoes as a main dish. And the perfect complement to potatoes is ... more potatoes — 20% of consumers like to use potatoes as a side dish, and 19% use potatoes for salad, while 13% of respondents said they like to snack on spuds.