LinkFresh Inc. has hired Bryan Barsness as vice president of sales for North America.
Barsness has 12 years of experience in the industry, focusing on software and technology sales, according to a news release. He started working in the industry at Famous Software, where he spent almost 10 years, before joining Produce Pay in May 2017.
He has a background in enterprise resource planning, according to the release.
Barsness in the release said his passion is “helping fresh produce companies use technology to improve profitability.”
“Bryan’s understanding of the benefits in applying the latest technologies to our industry will prove invaluable as we continue to expand and invest in the United States,” LinkFresh chairman Bob Mann said in the release.