Litehouse has updated the design of its freeze-dried herbs line. ( Courtesy Litehouse )

Litehouse Inc. has a new label design for its line of freeze-dried herbs, taking a cue from new designs for the company’s dressing and dips.

The updated look will be on the herbs in time for the holiday season, according to a news release.

“Our trend-setting design and color palette was created with consumers in mind, and the bright, bold labels and easy-to-read flavor names help product stand out in-store,” Theresa Lindholm, brand manager for Litehouse, said in the release.

To highlight the new packaging and upcoming holidays, Litehouse is spotlighting the herb line through a retail promotion featuring an in-store campaign with secondary displays and point-of-sale materials.

 
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