Vincent “Sonny” Consalo Sr, ( Consalo Family )

Long-time New Jersey vegetable industry leader Vincent “Sonny” Consalo Sr., 87, died July 18.

Consalo, a resident of Landisville, N.J., had a long record of service to the produce industry.

Over the course of his career, he had been president of Consalo Farms, vice president of William Consalo and Sons and secretary of WCS Trucking, according to his obituary on

Founded in 1927, Vineland, N.J.-based William Consalo and Sons closed its doors in 2012, more than a decade after Vincent Consalo Sr. retired in 2000.

Vincent Consalo Sr. was one of four sons of William Consalo Sr. and Louise Consalo, who founded the grower-shipper operation in 1927.

Consalo, who spent many years as a buyer at the Swedesboro, N.J., auction, also had been a member of the United Fresh Fruit and Vegetable Association for the state of New Jersey, the Produce Marketing Association, the Canadian Produce Marketing Association, New Jersey Farm Bureau, the New Jersey Vegetable Growers Association and other industry groups, according to the obituary.

Vincent Consalo Sr. is survived by his wife of 66 years, Hope (McCarrick), sons Vincent Jr. and Robert (Bobby), daughter Debbie Consalo, eight grandchildren and four great-grandchildren, according to the obituary.

Son Bobby Consalo, now sales representative for Vineland, N.J.-based Dandrea Produce, said he always admired his father’s work ethic.

“He was always looking forward, looking for new ideas,” he said July 31.

Donations in memory of Vincent may be made to Holy Redeemer Hospice, Building 500, 6550 Delilah Road, Egg Harbor Township, NJ, 08234.