( Courtesy Peruvian Asparagus Importers Association )

The Peruvian Asparagus Importers Association has completed its Fresh Asparagus Category Statistics and Trends document.

“We’ve streamlined our Category Statistics and Trends Plan this year to a six-page chart and bullet point summary focusing on trends, demographics and marketing tips,” association coordinator Priscilla Lleras-Bush said in a news release.

“PAIA and its committed members continue to enhance the Peruvian trade relationship with the U.S. and this category plan provides U.S. buyers with a great tool to help sell more Peruvian asparagus,” Jay Rodriguez, president of Crystal Valley Foods and co-chairman of PAIA, said in the release.

The category plan includes statistics relating to market imports, buying demographics, and key marketing tips for the industry, Lleras-Bush said in the release. “Our goal is to inform and promote the trade.” 

Companies interested in obtaining a copy can reach Lleras-Bush at [email protected] or at 817-793-3133.