The Produce Marketing Association, Newark, Del., has appointed Richard Owen to vice president of membership and engagement for the Western U.S. and Canada.
Owen, previously vice president of global business development at PMA, will also see those duties elevated, as PMA’s global trade and policy expert, according to a news release. That will include providing industry insights on tariffs and other trade issues that affect the fresh produce industry.
Owen joined the PMA in 2009 as director of global business development and served as a senior leader for the past two years, according to the release.
In his new role, Owen will support PMA’s efforts in the Western U.S. and Canada.
“It’s very important for us to continue to have strong PMA leadership focused on our members in this area and Richard will help us to connect members to our year-long value and to each other,” PMA CEO Cathy Burns said in the release.
Joe Watson is PMA’s vice president for the Eastern U.S. and Canada.
“I am excited to transition into this new role of building and supporting an important market for PMA,” Owen said in the release. “I am also looking forward to focusing more on global trade policy and how it impacts the produce industry and our members.”
Steve Lutz, PMA’s previous vice president for the Western U.S. and Canada, is leaving the association in early August and opening a marketing and communications company.