Los Angeles-based ProducePay has hired Bryan Barsness as sales development manager in the company’s new Fresno, Calif., office.

Barsness will train and develop the company’s sales staff, according to a news release. He previously worked for 10 years for Fresno-based Famous Software. He majored in agribusiness at California Polytechnic State University.

“Bryan brings a wealth of knowledge to the company and has a vast understanding of the industry through his contacts in the grower-shipper community,” Steve Poindexter, chief commercial officer, said in the release.