"Santa" hauls sacks of socks for Rainier Fruit's annual Pears for Pairs drive. ( Courtesy Rainier Fruit )

Rainier Fruit’s Pears for Pairs, a national campaign encouraging donations of socks to homeless charities, is just one of the company’s efforts to help charities.

Rainier employees donated more than $1,300 through a dessert auction for the program locally, donating hundreds of pairs of socks and towels to the Union Gospel Mission, Yakima, Wash. They also collected more than 800 toys for the Toys for Tots drive, an annual tradition for the Selah, Wash.-based Rainier Fruit.

“At Rainier Fruit our mission to be ‘Wholesome to the Core’ is about finding ways to give back and make a difference in the community and the lives of others,” Andy Tudor, vice president of business development, said in a news release. “Pears for Pairs helped to shine a light on the growing problem of homelessness not just nationally, but even locally here in our small community.” 

Pears for pairs, kicks off each year in November, and includes in-store marketing programs around the country at various retailers.