Sun World International LLC has strengthened its stone fruit program with the addition of new licensees.
Bakersfield, Calif.-based Sun World named six more companies to license its proprietary peach, plum, nectarine and apricot varieties, according to a news release.
Three of the new licensees are from Israel, two from Australia and one from Chile. They will market Sun World brands including Black Diamond, Honeycot, Super Star and Black Giant.
"These leading stone fruit companies, along with their producers, will ensure that supermarkets and consumers have even better access to our branded lines of proprietary fresh apricots, plums, peaches and nectarines," David Marguleas, Sun World"s executive vice president, said in the release.
The new licensees are:
- Servicios Chilfresh Ltda.
- W.A. Farm Direct
- Mercer Mooney
- Ayelet Hashahar
- Rafkor and
- Rani and Shai Barness.