Tomra ( File Photo )

Norway-based Tomra Group has agreed to purchase New Zealand-based BBC Technologies, with the deal set to close by the end of February.

Traceability platform Freshtracker and sorting solutions for small fruit are among the attributes that made BBC attractive to Tomra, according to a news release.

BBC Technologies will function as a division of Tomra Food. Geoff Furniss, head of BBC, will report to Mike Riley, head of Tomra Food.

“This acquisition further increases Tomra’s leadership in grading, sorting, and packaging solutions for fresh, packaged and processed foods,” Riley said in the release. “Following the recent, successful integration of Compac, we are investing more into small fruit and reduced-footprint deployments. We are also making large-scale investments to create new value for customers by extracting and analyzing data from Tomra equipment, which is complemented by the Freshtracker platform. This is just one example of how combining the two companies will generate significant new value and transform the industry.”

“With an ever-increasing consumer focus on superfoods such as blueberries, the addition of BBC Technologies to Tomra’s portfolio allows us to better serve the needs of growers and packers,” Riley said. “Combined with BBC Technologies, Tomra now offers the world’s most complete small-fruit sorting and packaging portfolio for large to small packhouses and for the growing number of repack and fresh produce distribution centers worldwide.”