The Low, Low Price program at Weis Markets now includes dozens of fresh produce items. ( Weis Markets )

Sunbury, Pa.-based Weis Markets has made significant price reductions on apples, potatoes, bagged salads, tomatoes-on-the-vine and more as part of its Low, Low Price program.

The retailer has cut prices on 60 of its best-selling fruits and vegetables, according to a news release. The Low, Low Price program made its overall debut in January 2019, when the company dropped prices on 7,000 items throughout its stores with the aim to have the lowest prices in the marketplace for those items.

“Our Low, Low Price program for grocery items has helped customers save millions of dollars since it launched,” Ron Bonacci, vice president of advertising and marketing for Weis Markets, said in the release. “The logical next step is extending it to produce to help customers save even more. It’s a winning combination: lowest everyday produce prices in the market on great, high-quality produce.”

Price reductions in produce for Weis include:

  • 20% decrease on 12 varieties of apples, including gala and fuji
  • 33% decrease on five-pound bags of yellow and red potatoes
  • 8% decrease on Fresh Express regular salads and Organic Girl salads
  • 25% decrease on tomatoes-on-the-vine

Weis Markets operates 195 stores in Pennsylvania, Maryland, Delaware, New Jersey, New York, West Virginia and Virginia.