Salinas, Calif.-based The Nunes Co., which markets the Foxy and Foxy Organic brands, has transitioned most of its organic crops to Yerington, Nev., for the summer, said sales manager Johnny Amaral.
Oxnard, Calif.-based Bobalu Berries plans to launch a new website — bobaluberries.com — in early August, said Cindy Jewell, who handles marketing for the company.
As California leaf and lettuce grower-shippers adapt to a new way of doing business as a result of COVID-19, the effect of the pandemic on sales has varied.
Charlotte, N.C.-based Dole Food Co., which grows about 80% of its leaf and lettuce items in California at this time of year, has implemented strict COVID-19 safety protocols.
Salinas, Calif.-based Church Brothers Farms has “worked tirelessly” to expand its retail line of Green Giant Fresh products, said Rick Russo, senior vice president of sales and marketing.
Root 24 Farms, a new grower-owned organic blueberry company based in Moxee, Wash., is finishing up its first harvest and already has plans to expand, said Tim Youmans, executive vice president of sales.
Mostly favorable growing conditions for leaf and lettuce items have helped produce some good-quality crops from California this summer, grower-shippers say.
Well-Pict Berries, Watsonville, Calif., is helping retailers increase their online berry sales by offering a free digital retail kit, said Jim Grabowski, director of marketing.
After a relatively light early crop — harvested from May to late June — California fig growers anticipate a full main crop when harvesting begins in July.
