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Tom Karst

PALM DESERT, Calif. — Editor Tom Karst collected these news items on the show floor at the West Coast Produce Expo.

SUNLIGHT INTERNATIONAL: Nick Dulcich, CEO and president of sales for Sunlight International Sales, Delano, Calif., says grape ads are being set for the 2019 season. With plenty of competition on grapes from both Mexico in the early season and Peru on the backside, Dulcich says the company is looking to maximize export sales. 

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Tom Karst

PALM DESERT, Calif. — Editor Tom Karst collected these news items on the show floor at the West Coast Produce Expo.

 

RICHARD BAGDASARIAN: Nick Bozick (from left), president of Richard Bagdasarian Inc., Mecca, Calif., and sales representatives Michael Bozick, Julie Fargo and Franz De Klotz say the company started conventional and organic bell peppers in early May and will begin grape harvest by late May. A great quality grape crop is expected from the Coachella Valley and the company has more premium grape varieties than ever before, Nick Bozick says. 

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Tom Karst

PALM DESERT, Calif. — Editor Tom Karst collected these news items on the show floor at the West Coast Produce Expo.

 

MARTORI FARMS: Steve Poindexter (from left), sales representative at Martori Farms, Scottsdale, Ariz., Nick Martori, account manager, and Will Anthony, chief revenue officer, say Martori Farms is offering high-brix premium Crave cantaloupe from Arizona with a May to November growing season. Martori Farms is one of two firms marketing the Crave variety, which was developed by Bayer CropScience. The company is promoting premium melon varieties with a Follow the Flavor promotional campaign, Poindexter says.

 

 

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Tom Karst

PALM DESERT, Calif. — Editor Tom Karst collected these news items on the show floor at the West Coast Produce Expo.

 

TALLEY FARMS: Michelle Cordova, sales representative for Talley Farms, Aroyo Grande, Calif., and Derek Sass, sales manager, say the company has increased its organic acreage from about 30 acres a year ago to 150 acres this year. Sass says organic cilantro will start in June, while zuchinni and green and red bell peppers will begin in August. That will be followed by harvest of organic kale, napa cabbage and celery, Sass says.

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Tom Karst

PALM DESERT, Calif. — Editor Tom Karst collected these news items on the show floor at the West Coast Produce Expo.

 

HOUWELING’S GROUP: Mike Reed (from left), executive vice president of sales at Houweling’s Group, Delta, British Columbia, and David Bell, chief marketing officer, promote premium snacking options, including cherry tomatoes on the vine, loose cherry tomatoes and grape tomatoes. The firm has about 125 acres under glass in California’s Oxnard County, 30 acres in Utah and about 50 acres in British Columbia, in addition to supply partners in Mexico, Bell says.

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Tom Karst

PALM DESERT, Calif. — Editor Tom Karst collected these news items on the show floor at the West Coast Produce Expo.

 

FASTIK: George van Riel (from left), packaging specialist with Fastik, Langley, British Columbia, and Darren Hambly, sales representative, say the company offers a top-seal resealable clamshell, which reduces plastic and saves 50% compared to the cost of a plastic top. The company also is offering compostable packages for produce. Those compostabale packs are priced about 50% more than plastic clamshells but some customers are asking for the pack, Hambly says.

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Tom Karst

PALM DESERT, Calif. — Editor Tom Karst collected these news items on the show floor at the West Coast Produce Expo.

 

HBF INTERNATIONAL: Jaysen Weidner (from left), sales manager of HBF International, Sheridan, Ore., and Doug Perkins, CEO, say the company is promoting kiwi berries and currants from the Pacific Northwest. Greater volume is expected for both commodities this year, Perkins says. Red currants will be harvested in July and August and kiwi berries will be shipped in September and October. The firm also offers fresh cranberries from the Pacific Northwest, with harvest beginning in September and continuing into the fall.

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Tom Karst

PALM DESERT, Calif. — Editor Tom Karst collected these news items on the show floor at the West Coast Produce Expo.

 

CHILEAN FRUIT: Steve Hattendorf, Western U.S./Western Canada merchandiser for the Chilean Fresh Fruit Association, Manhattan Beach, Calif., says Chilean clementines will arrive soon in North America, followed by lemons, navels and late-season mandarins. Hattendorf say shipments of Chilean kiwifruit also are arriving in North America. For the first time, Chilean kiwifrui sales in North America are being supported by marketing and promotion efforts of the Chilean Fresh Fruit Association, he says.

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Tom Karst

PALM DESERT, Calif. — Editor Tom Karst collected these news items on the show floor at the West Coast Produce Expo.

 

PERI & SONS: Jessica Peri, retail sales manager for Peri & Sons Farms, Yerington, Nev., displays the firm’s BBQ Bloomer onion. The pack features a supercolossal sweet onion and represents a great “in and out” retail promotion from around July 4 to as late as Labor Day, she says.

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Tom Karst

PALM DESERT, Calif. — Editor Tom Karst collected these news items on the show floor at the West Coast Produce Expo.

 

 

EARTHBOUND FARM: Tracy Carrzana, sales representative with Earthbound Farm, San Juan Bautista, Calif., displays the company’s new Teriyaki Stir Fry Kit with noodles. The company is introducing new kits in its chopped salad kit lines, she says, including Tangerine Crunch, Salsa Ranch and Roasted Garlic.

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Tom Karst

PALM DESERT, Calif. — Editor Tom Karst collected these news items on the show floor at the West Coast Produce Expo.

 

 

GRIMMWAY FARMS: Brett Grimm (from left), Cal-Organic sales for Grimmway Farms, Lamont, Calif.; Blair Butterworth, sales and merchandising specialist; and Bob Borda, vice president of organic sales, display the firm’s sweet corn and organic potatoes. Borda says the firm is offering Coachella-grown red and yellow seedless watermelons into June. Bicolor sweet corn from Coachella is starting up by May 20 and will transition up to Bakersfield in a program that will last into early August.

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Tom Karst

PALM DESERT, Calif. — Editor Tom Karst collected these news items on the show floor at the West Coast Produce Expo.

 

CRUNCH PAK: Bob Haarhues, vice president of sales and marketing for Crunch Pak, Cashmere, Wash., and Candi Burge, controller, display the firm’s Paw Patrol snack packs. This is the second year for the hot-selling Paw Patrol snack trays. The snack line is available at Walmart stores, Burge says.

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