Latest News From Retail

Polymer Logistics debuts booth at Fresh Summit

Polymer Logistics’ new booth at the Produce Marketing Association’s Fresh Summit highlights the company’s Source to Store to Door reusable packaging and merchandising systems.

Amelia Freidline
Invest in training your produce crew

I was reviewing last week’s column when Russ T. Blade appeared between some books on my desk.

Giorgio Fresh celebrates 90th anniversary with new packaging

Mushroom company Giorgio Fresh is celebrating its 90th anniversary with new packaging.

Dan Martin appointed president of IFCO NA
Dan Martin appointed president of IFCO NA

Reusable Plastic Container company IFCO has appointed Dan Martin to president of IFCO North America.

NatureSweet expands Brighthouse Organics line
NatureSweet expands Brighthouse Organics line

NatureSweet, San Antonio, is introducing a new line of branded greenhouse cucumbers, peppers and large tomatoes at the Produce Marketing Association’s Fresh Summit Oct. 19-20 in Orlando, Fla.

Ocean Mist promo focuses on convenience
Ocean Mist promo focuses on convenience

Ocean Mist is kicking off a fall consumer promotion that includes give-away sweepstakes, social media influencers and advertising, and geo-targeted coupons.

I Love Produce brings Monster Garlic promo to life
I Love Produce brings Monster Garlic promo to life

Garlic grower-marketer I Love Produce is promoting its Monster Garlic brand with a Halloween Promotion called OctCLOVErfest, partnering with Elvira, aka Mistress of the Dark.

Pear Bureau to retailers: offer ripe fruit
Pear Bureau to retailers: offer ripe fruit

The Pear Bureau Northwest plans an “aggressive” reintroduction of a conditioned pear program, and is teaming up with the National Mango Board to drive home to retailers the importance of stocking ready-to-eat fruit.

Plenty of pumpkins still available

With just two shipping weekends before Halloween, there is an abundant amount of pumpkins to be sold.

USDA appoints National Mango Board members

The U.S. Department of Agriculture has appointed six members to the National Mango Board.

Honeybear Brands plans to sample First Kiss apples at its Fresh Summit booth.
Honeybear Brands plans PMA First Kiss sampling

Honeybear Brands is set for a big splash at the Produce Marketing Association’s Fresh Summit Oct. 19-20 in Orlando, Fla.

Dole unveils new logo, identity brand for all products

Dole Food Co., Westlake Village, Calif., has unveiled a new logo and brand identity for all company products, including salads and other items from Dole Fresh Vegetables.

Steven Ware to lead Naturipe’s value-added growth
Steven Ware to lead Naturipe’s value-added growth

Naturipe has hired Steven Ware as vice president and general manager of value-added fresh.

Crunch Pak puts some Bitez in its snack line
Crunch Pak puts some Bitez in its snack line

Sliced apple company Crunch Pak, Cashmere, Wash., is launching new products and a refreshed package design at the Produce Marketing Association’s Fresh Summit.

Jose Merced joins Bridges Produce in sales, business development
Jose Merced joins Bridges Produce in sales, business development

Bridges Produce, Portland, Ore., has hired Jose Merced in sales and business development.

J&J Family of Farms hires David Duggan in sales
J&J Family of Farms hires David Duggan in sales

J&J Family of Farms, Westlake, Fla., has hired David Duggan in sales.

Dole unveils new logo, identity brand for all products

Dole Food Co., Westlake Village, Calif., has unveiled a new logo and brand identity for all company products, including salads and other items from Dole Fresh Vegetables.

Schnucks brings back hurricane relief program for Michael

Just weeks after Schnuck Markets Inc. raised money for Hurricane Florence victims, the retailer is again collecting donations, for Hurricane Michael victims.

Alsum Farms debuts Harvest Delites brand at Fresh Summit
Alsum Farms debuts Harvest Delites brand at Fresh Summit

Alsum Farms & Produce Inc., Friesland, Wis., plans to introduce a new brand, Harvest Delites, for potatoes.

Raley’s, consumers raise money for fire relief

When a wildfire raged in Shasta and Trinity counties in Northern California, Raley’s customers pitched in with donations to the fire relief effort.

Schnucks brings back hurricane relief program for Michael

Just weeks after Schnuck Markets Inc. raised money for Hurricane Florence victims, the retailer is again collecting donations, for Hurricane Michael victims.

Amelia Freidline
Tips for building your brand online

It’s a business owner’s worst nightmare: To spend a lifetime building a brand with a sterling reputation, only to have it ruined in an instant.

Daniel Vanderhorst
Keep it clean, keep it clean

“There’s never enough time to do something right the first time, but there’s always time to do it over.”

Mann Packing’s breakfast bowls debut at Fresh Summit
Mann Packing’s breakfast bowls debut at Fresh Summit

Mann Packing Co.’s Nourish Bowls aren’t just for lunch and dinner anymore.

Buyers on the hunt for what’s new at Fresh Summit
Buyers on the hunt for what’s new at Fresh Summit

The feedback after each Fresh Summit indicates that retailers and other buyers arrive at the massive expo with one overarching objective — identify new products, new services and new opportunities.

Check out CMI’s new Ambrosia branding at Fresh Summit
Check out CMI’s new Ambrosia branding at Fresh Summit

CMI Orchards plans to unveil a new brand identity for the Ambrosia apple at the Produce Marketing Association’s Fresh Summit in Orlando, Fla.

Misionero offers new products and packaging at Fresh Summit
Misionero offers new products and packaging at Fresh Summit

Misionero Vegetables, Gonzales, Calif., will be displaying new salad kits, bowls and washed and trimmed lettuces at the Produce Marketing Association’s Fresh Summit.

Wonderful Co. celebrates $1 billion marketing milestone
Wonderful Co. celebrates $1 billion marketing milestone

At the Produce Marketing Association’s Fresh Summit, The Wonderful Co. will be celebrating an investment of more than $1 billion in the past decade to market pistachios, pomegranate juice and Halo-brand mandarins.

Pure Flavor has a lot to talk about, show at Fresh Summit
Pure Flavor has a lot to talk about, show at Fresh Summit

Greenhouse grower Pure Flavor, Leamington, Ontario, is launching seven products at the Produce Marketing Association’s Fresh Summit Oct. 19-20 in Orlando, Fla.

Earthbound Farm debuts new blends at Fresh Summit
Earthbound Farm debuts new blends at Fresh Summit

San Juan Bautista, Calif.-based Earthbound Farm plans to introduce three new organic lettuce blends at The Produce Marketing Association’s Fresh Summit — Rosé, Mighty Spinach and Red Baby Butter.

Ashley Nickle
Packer Insight — Farm bill and Produce Retailer of the Year

Editor Tom Karst and retail editor Ashley Nickle discuss the latest on the farm bill and the selection of the 2018 Produce Retailer of the Year, Mike Orf with Hy-Vee. 

Apple suppliers vie for limited shelf space
Apple suppliers vie for limited shelf space

Washington grower-shippers offer their customers a wider selection of branded apples than ever, but getting their product on produce shelves can be a challenge.

Dole launches partnership for new product development
Dole launches partnership for new product development

Dole Fresh Vegetables has joined forces with Vineland, N.J.-based Safeway Fresh Foods to develop fruit and vegetable products.

No worries, POM Wonderful’s ad campaign’s a monster
No worries, POM Wonderful’s ad campaign’s a monster

POM Wonderful, grower of fresh pomegranates and producer of pomegranate juice, has a new monstrous million-dollar, multi-year marketing campaign.

Daniel Vanderhorst
Produce pop quiz shows need for better retail training

Some time ago, I ran into a produce manager that I know, who only has a couple of years’ experience.

New Sunview grape is sweet as a ‘carnival treat’
New Sunview grape is sweet as a ‘carnival treat’

Sunview Marketing International, Delano, Calif., is introducing a proprietary grape, Sweet Carnival, with commercial volumes expected next year.

Slow- or fast-cook, RFG One Pot Kits offer convenience
Slow- or fast-cook, RFG One Pot Kits offer convenience

Renaissance Food Group, Rancho Cordova, Calif., will feature Garden Highway brand One Pot Kits at the Produce Marketing Association’s Fresh Summit Oct. 19-20 in Orlando, Fla.

DelFrescoPure goes year-round with indoor vertical farm

DelFrescoPure is investing in technology with a new mechanized stand-alone growing system for the company’s living herbs and microgreens in a year-round process.

NatureSweet promotes Jim McErlean to VP of sales
NatureSweet promotes Jim McErlean to VP of sales

Greenhouse tomato grower NatureSweet has promoted Jim McErlean to vice president of sales.

DelFrescoPure goes year-round with indoor vertical farm
DelFrescoPure goes year-round with indoor vertical farm

DelFrescoPure is investing in technology with a new mechanized stand-alone growing system for the company’s living herbs and microgreens in a year-round process.

Miss Chiquita hands out beads to Produce Marketing Association Fresh Summit 2013 attendees at the Chiquita Brands International booth.
Miss Chiquita to get makeover for PMA Fresh Summit

Miss Chiquita, who first introduced bananas to consumers in 1944, has grown to icon status with her induction into the Advertising Week Madison Avenue Walk of Fame.

Daniel Vanderhorst
Learn a lesson (or two) from Aldi

Aldi is a company that I have always been fascinated by; with over 1,800 locations in 35 states, it has a revenue projection by retail analysts just north of $11 billion in 2018, yet they largely fly under the radar.

Wonderful Pistachios still crackin’ after 10 years

Wonderful Pistachios, celebrating 10 years, plans to keep on crackin’, with a $55 million marketing campaign kicking off in November.

Branch sweet corn trays are eco-friendly
Branch sweet corn trays are eco-friendly

Branch: A Family of Farms is using new eco-friendly trays for corn year-round.

Pecan Nation sets stage for holiday sales
Pecan Nation sets stage for holiday sales

A group of Georgia fruit and nut growers is launching a new brand called Pecan Nation.

Limoneira’s Halloween-themed doughnuts aren’t scary
Limoneira’s Halloween-themed doughnuts aren’t scary

Limoneira, which partners with chefs, nutritionists, green cleaning experts and others who help the brand maximize its messages to consumers, is highlighting fall snack ideas.

Wonderful Pistachios still crackin’ after 10 years
Wonderful Pistachios still crackin’ after 10 years

Wonderful Pistachios, celebrating 10 years, plans to keep on crackin’, with a $55 million marketing campaign kicking off in November.

Chef Ellie Krieger shows California grape ideas to editors

The California Table Grape Commission is highlighting the fruit’s versatility in recipes with the help of chef Ellie Krieger, best-selling author and registered dietitian.

AgroFresh thinks inside the box for longer shelf life
AgroFresh thinks inside the box for longer shelf life

AgroFresh Solutions Inc., Philadelphia, has an addition to its line of products designed to extend shelf life.