Fresh Texas buys Austin plant of CeCe’s Veggie Noodles
San Antonio-based value-added produce marketer Fresh From Texas, doing business as Fresh Texas, has purchased the production facility of Austin-based CeCe’s Veggie Noodles.
In partnership with Texas Next Capital, Fresh Texas acquired the 40,000 square-foot production facility in Austin and will continue to produce CeCe’s vegetable-based product line, according to a news release.
The purchase of the manufacturing facility increases Fresh Texas’ production capacity, the company said, and allows continued expansion into new avenues for growth in the refrigerated, premium product lines of plant-based meal solutions.
The release said the integration will take place over the next month and customers and suppliers will continue to operate as usual with no service or supply disruptions. All ninety Austin employees will be retained with a plan in place to bring more jobs to the Austin facility with an expanded production schedule, according to the release.
“Fresh Texas has seen significant growth with increased product innovation activity and the growing consumer interest in healthful eating,” Judy Clark, CEO of Fresh Texas, said in the release. “The Austin facility is a state-of-the-art operation that complements our San Antonio campus. We look forward to working with the team in Austin and increasing the production within the facility.”
Mason Arnold, the founder of CeCe’s Veggie Noodles, said in the release that the sale of CeCe’s manufacturing assets will allow the company to incorporate its “noodle expertise” into more diverse operations and expand our capabilities under the Cece’s brand.
“We look forward to partnering with Fresh Texas on future innovation and the continued manufacturing of the high-quality organic Cece’s product line.”
In August last year, Cece’s made Inc. Magazine’s annual list of fastest-growing private companies, with a three-year revenue growth of 23,880% to put it at No. 3.
The company was established in 2015 and first exhibited to the industry at the Produce Marketing Association’s Fresh Summit in Oct. 2016.
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