Veg-Fresh Farms hires Jeff Baskovich  to citrus position

 Jeff Baskovich
Jeff Baskovich
(Veg-Fresh Farms)

Veg-Fresh Farms welcomes industry veteran Jeff Baskovich to the citrus team as Director of Conventional Citrus.

Jeff brings a robust set of skills with over 25 years of experience in domestic, export and imports of all citrus varieties. 

Jeff’s extensive background in field management and grower relations in all the California citrus districts will be a tremendous addition to the current network of growers and partnerships at Veg-Fresh. Jeff will also focus on building the commodity portfolio to include specialty varieties.  

“We knew we had to bring Jeff on board to help us continue driving the success of this program. Obviously, his experience is unmatched, but we needed his expertise in retail and food service contracts, forecasting, managing packing houses, and building new partnerships to secure long-term growth” said Dino Cancellieri, General Partner

“I’m very excited to be part of a family-owned company that is vertically integrated with such a wide product portfolio and knows what it’s like to be a grower. My goal is to continue to create and bring additional value-added programs to compliment what Veg-Fresh does so well” said Jeff Baskovich. 

 

Tags

 

Latest News

How new research could prevent frost damage in orchards
How new research could prevent frost damage in orchards

In this podcast episode, Advanced Agriscience's Collin Juurakko shares interesting discoveries he's made about how frost crystals form and how that lead to a potential solution for tree-fruit growers across the globe.

Cool Creations previews new products at AWG show
Cool Creations previews new products at AWG show

North Kansas City, Mo.-based Cool Creations LLC had two new products to show off at the Associated Wholesale Grocers' seventh annual Innovation Showcase, March 25-26.

Dole, Fresh Express nix sale of fresh vegetables division
Dole, Fresh Express nix sale of fresh vegetables division

Following Department of Justice concerns about competition in the packaged salad market, the companies have abandoned the proposed $308 million deal.

Fresh Del Monte named to most trusted companies list
Fresh Del Monte named to most trusted companies list

Fresh Del Monte is among the honorees on the Most Trustworthy Companies in America 2024 list, recognized for a commitment to quality, sustainability and innovation in fresh produce.

Improved conditions for West Mexico produce may arrive with spring
Improved conditions for West Mexico produce may arrive with spring

West Mexico growers faced a tough fall/winter season, but distributors believe things are looking up for spring with increased supplies and more reasonable prices.

What’s next for retail foodservice: Retailers dish up insights in free webinar
What’s next for retail foodservice: Retailers dish up insights in free webinar

"Impact Retail Foodservice 2024" will gather industry experts to discuss opportunities and challenges, as well as share insights for driving growth in the year ahead in one of the hottest departments in grocery.