Super Bowl coach Dick Vermeil to keynote Global Organic Produce Expo

Super Bowl coach Dick Vermeil to keynote Global Organic Produce Expo

The Packer’s inaugural Global Organic Produce Expo features legendary football coach and Super Bowl winner Dick Vermeil as keynote speaker for its event Jan. 25-27 in Hollywood, Fla.

In addition to his successful football coaching career, Vermeil turned his wine-making hobby into a professional venture, producing 5,000 cases a year of Calistoga Napa Valley wine, so expect some insight into the agriculture business.

“Dick Vermeil is an amazing speaker with quite a professional resume,” said Shannon Shuman, vice president and publisher for produce. 

“We think he’s the perfect person to bring some fun and inspiration to our dynamic organic event.”

The Global Organic Produce Expo provides a forum to meet the changing needs of people who grow, distribute, pack and market organic produce. 

This international trade show and conference offers networking, category research and education, consumer trends from The Packer’s annual proprietary Fresh Trends, and 50,000 square feet of exhibition space.

“We listened to the market, as we did with our other successful events, such as the West Coast Produce Expo, and heard the strong demand for an event like GOPEX,” Shuman said. 

“We look forward to providing an event for the face-to-face meetings critical to the produce industry, and we’ll do it in a fun South Florida destination.”

All event activities will be held at the Diplomat Beach Resort just north of Miami.

At the conclusion of the organic education program Friday, Jan. 26, Vermeil gives the keynote address. 

After a successful college football coaching start, Vermeil spent seven seasons with the Philadelphia Eagles, taking them from the depths of the NFL to Super Bowl XV in 1981. He then left the sidelines and began a 14-year broadcasting career covering college and NFL football.

In 1997, he returned to NFL coaching with the St. Louis Rams, eventually leading them to a win in Super Bowl XXXIV in 2000. After a short retirement, he returned again to coaching, leading the Kansas City Chiefs for five seasons before retiring from football for good in 2006.

For more information about The Packer’s Global Organic Produce Expo, visit globalorganicexpo.com

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