Fresh Farms hires John Senn

Rio Rico, Ariz.-based Fresh Farms recently hired John Senn as a sales associate. Senn will be working in the Kingsburg, Calif. office. He will represent the company’s grape, vegetable and melon categories.

“I’m very excited and grateful to have the opportunity to work for Fresh Farms and the Molina Family,” Senn said in a news release. “They are an excellent, well-respected grower and marketing company that sells quality products. The Molina Family is very progressive and on a path to significant growth.”

Senn graduated from Cal Poly, San Luis Obispo in Calif. with an agribusiness degree and has been working in the produce industry for the past 28 years, according to the release. He started as an inspector for Eden Prarie, Minn.-based Supervalu Inc. after college. Subsequently, he transitioned into a sales role for Parlier, Calif.-based Sunwest Fruit Company Inc., where he worked for the past 24 years.

David Watson, senior vice president of sales and marketing, said in the release, “with the addition of a talented, loyal and experienced salesman like John, who is customer-centric and highly respected in the industry, we can continue to grow our company. We are looking forward to having John join the team and help us realize this potential.”