Western Growers' data sharing platform seeks to empower industry-level insights

The California Leafy Greens Marketing Agreement has recently adopted Western Growers' GreenLink platform to collect and analyze food safety data from its member companies.
The California Leafy Greens Marketing Agreement has recently adopted Western Growers' GreenLink platform to collect and analyze food safety data from its member companies.
(Photo: Cynthia van Elk)

Members of the California Leafy Greens Marketing Agreement are adopting Western Growers' proprietary GreenLink data sharing platform to collect and analyze food safety data. This movement towards industry cohesion means that the leafy green industry will using a standardized data-collection approach to gain industrywide insights, according to a news release.

The GreenLink platform was developed by the Western Growers science team in collaboration with member companies. GreenLink is designed to provide a digital, secure online platform that enables users to confidentially share food safety data, the release said. 

Related news: LGMA seeks to raise the food safety bar with industrywide romaine study

"The use of GreenLink by the California LGMA is a huge step forward as our industry continues to make sure we advance the best food safety practices, which are essential to providing consumers the safest produce possible," Western Growers Senior Vice President of Science De Ann Davis said in the release.

The power of data is irrefutable, and Western Growers thinks that food safety strategies dictated by science and prevention are the best way to maintain a secure food supply, Davis added.

Learn more and watch an information webinar, “The Future is Now: How Data Sharing Enhances Food Safety,” on Western Growers' GreenLink site.

Related: 3 food safety tools that could level up the fresh produce supply chain

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