Summer Citrus from South Africa launches promotion

Summer Citrus from South Africa launches promotion

Summer Citrus from South Africa is launching its 2017 promotion, Swing Into Summer.

This is the second year Summer Citrus from South Africa has been a consumer-facing brand.

“Last year, we learned that people wanted to better understand the unique qualities and offerings of South African citrus before purchasing it, so we’ve created a promotion to accommodate those demands,” Suhanra Conradie, CEO of Summer Citrus from South Africa, said in a news release. “We expect that consumers will spend the time to get to know us before product is available in the U.S. in order to make a purchasing decision easier when Summer Citrus from South Africa is available in their local grocery store.”

The promotion launched in May, and offers a grand prize of $250 Ray Ban gift card. Ten other winners will receive prizes including a Bose SoundLink speaker; hammock chair and a Vera Bradley travel bag.

Entries must be received by July 2, with a drawing on July 5.

Contestants register at the Swing into Summer website.

In July, the promotion will shift to feature summer recipes through parternships with food bloggers, who will create recipes. The bloggers will host their own giveaways that include insulated picnic bags and fruit water infusers.

More information is at www.summercitrus.com.

 

Latest News

Where will artificial intelligence take the produce industry?
Where will artificial intelligence take the produce industry?

From yield forecasting to plant and weed identification, experts say the future is endless for the integration of artificial intelligence.

Florida Tomato Exchange responds to Mexican tomato exporter lawsuit
Florida Tomato Exchange responds to Mexican tomato exporter lawsuit

The organization that represents Florida tomato growers says the tomato suspension agreements are ineffective and that dumping still continues.

Mango market continues to expand
Mango market continues to expand

Despite supply challenges, the mango market continues to grow, says Dan Spellman, director of marketing for the National Mango Board.

What lies ahead for U.S.-Mexico tomato agreement?
What lies ahead for U.S.-Mexico tomato agreement?

It’s no surprise that the education session on the tomato suspension agreement at this year's Viva Fresh Expo was a packed house, given the extensive discussion recently over its future.

Clean Works disinfects produce with waterless food safety technology
Clean Works disinfects produce with waterless food safety technology

The company says its process uses vaporized hydrogen peroxide, ozone and ultraviolet light to eliminate up to 99.99% of pathogens, addressing global food safety challenges across industries.

Grubhub expands marketplace with Mercato partnership
Grubhub expands marketplace with Mercato partnership

The move will expand the Grubhub Marketplace to include over 950 independent grocery stores nationwide.