Santa Barbara,Calif.-based Apeel Sciences has announced $250 million in new financing, and endorsements from Oprah Winfrey and Katy Perry.
The financial boosts brings the company’s valuation to more than $1 billion.
Though the holiday season is ramping up and autumnal favorites are still in the mix, searches on Produce Market Guide the week of Nov. 4 showed a marked interest in one of winter's domestic specialties: citrus.
Easy-peel mandarins have risen in popularity for consumers looking for a healthy snack, and the Bee Sweet Citrus sales team is celebrating the beginning of the domestic season with its most popular varieties.
While the availability of variety citrus is spurring more options for retailers, the summer citrus deal is about to get a big ray of sunny, yellow supplies: long-awaited Argentinean lemons have started to arrive.