Produce Retail

The Mushroom Council is dropping a hot new remix for burgers with a new consumer ad campaign with YouTube ads.
Bob Von Rohr retired from his position as director of marketing and customer relations at Glassboro, N.J.-based Sunny Valley International, the culmination of more than 50 years in the produce industry.
Avocados from Mexico is partnering with tortilla maker Mission Foods with a Taco Tip Off promotion coinciding with the NCAA’s basketball tournament.
Mango sales are rising, and retailers are using value-added sales and differences in variety to grow the category.
Mastronardi Produce has been named as one of Canada’s Best Managed companies for the 11th year in a row.
Fresh Direct Produce Ltd., Vancouver, British Columbia, has been named one of Canada’s Best Managed companies for the ninth time.
Farm Journal, the parent company of The Packer, will host leaders from the produce industry and other segments of agriculture at an online event, the Farm Country Forum, on April 16.
Homegrown Organic Farms, Porterville, Calif., has rebranded, with a new logo and packaging design.
The average American is driving food sales. It used to be that chefs drove the trends in foods and creating demand for lesser-known commodities that would eventually translate into more sales in supermarkets.
Ocean Mist Farms, Castroville, Calif., is highlighting health and nutrition aspects or artichokes with the spring Gold Standard promotion.
Fresh produce demand remains higher than usual at retail, even as panic buying subsides, and retailers are moving forward with promotional activity, albeit adjusted in some cases.
The Produce for Better Health Foundation has named produce companies, retailers and individuals to its annual awards.
The Packer’s Tom Karst visited April 8 with Mike Mauti, managing partner of the consulting firm Execulytics on the Canadian retail perspective during the COVID-19 pandemic.
Produce Marketing Association members have free access to an iTradeNetwork platform that connects buyers and suppliers, as the COVID-19 crisis strains normal supply chains.
Starr Ranch Growers, Wenatchee, Wash., will be using Apeel Sciences’ treatment or organic apples.
Apples, and more specifically, bagged apples, are seeing a boost in demand as consumers try to limit time spent on shopping trips.
The hours of service exemption for truck drivers delivering fresh produce and other food during the COVID-19 pandemic has been extended through May 15.
MountainKing Potatoes, Houston, is stepping up its social media presence as potato demand has rapidly increased at retail during the COVID-19 pandemic.
Consumers staying at home on National Banana Day, April 15, will have no problem finding banana recipes and activities to celebrate, thanks to Chiquita Brands International.
Fresh Local Produce of Ohio, Hudson, is shipping salad greens to area retailers under the Free! Leafy Greens.
UPDATED: The California Leafy Greens Marketing Agreement has scheduled another web seminar for retailers, foodservice operators and other buyers, with an emphasis on COVID-19 updates.
Georgia growers who supply mostly retailers say they’re doing fine, but as for foodservice business — well, not so much.
Associations that represent organic growers are asking Congress for provisions in the next coronavirus relief package to help the sector survive the COVID-19 pandemic.
Retailers can expect shortages of mushrooms for the next six to 10 weeks, as mushroom production catches up to shifts in demand brought on by the COVID-19 pandemic.
The COVID-19 pandemic continues to shift consumer shopping patterns, and the demand for bagged/packaged produce has clearly been influenced by the virus.
Stemilt Growers, Wenatchee, Wash., is suggesting growers focus on galas in the summer to bolster the category.
Though COVID-19 has taken away the opportunities for in-person sampling and other strategies, retailers have plenty of apple promotion options, marketers say.
Apple marketers view the Cosmic Crisp as a particularly bright star in a growing constellation of new apple varieties.
Not surprisingly, many marketers said the lack of in-person engagement has been the biggest drawback of the COVID-19 pandemic.
Leonardo’s Produce, Detroit, has joined the FreshEdge group of produce and specialty food companies.
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