Superfresh Growers anticipates longest cherry season in Pacific Northwest

Yakima, Wash.-based Superfresh Growers says it expects its Northwest cherry crop to be available in late May and extend into August.

“Superfresh Growers is proud to uphold our position as the Northwest’s longest and largest cherry crop for the past two seasons,” Destiny Nash, cherry sales lead for Superfresh Growers, said in a news release. “[We] anticipate nothing less as we gear up for another successful harvest.” 

Nash said adding the marketer’s third packing line last year optimized its turnaround times from orchard to retail partners.

“With a notable 30% increase in production capabilities, we are poised for continued growth and success,” Nash said.

Superfresh Growers says it geographical diversity for its Northwest cherry crop, with orchards from the Canadian border down to Hood River, Ore. That creates an ideal environment for cherry cultivation and helps protect Superfresh Growers from unexpected weather in a particular location, the release said.

The company says its orchards benefit from varying microclimates and soil conditions, contributing to the unique characteristics of each cherry variety.

All three of the company’s advanced packing facilities are equipped with technology that ensures cherries are handled with care throughout the packing process and onto trucks, the release said.

The company’s jumbo lineup, branded as Super Cherry, boasts the largest cherries on the tree, the release said. Super Cherry offerings are available in both random-weight bags and clamshells, the release said.