The Peruvian Avocado Commission is targeting long-term growth in the Midwest, where Avocados From Peru has been named the “Official Avocado” of the Cincinnati Reds, a sports-centric marketing strategy aimed at tapping into an underserved market with “tremendous potential” to attract new consumers.

Speaking with The Packer, Gustavo Burger outlines a fresh model for the B Corp-certified vertical grower, prioritizing core microgreens growth over hasty expansion.

According to a new Logile survey, retail grocers can unlock a powerful competitive advantage and secure customer loyalty by prioritizing excellent, well-stocked produce departments over aggressive price discounting.

Fresh produce shone in this year’s Good Housekeeping Snack Awards, with value-added agriculture innovations and fresh-forward products securing major wins by merging nutrient density with modern consumer convenience.

Arizona researchers trial misting technology offering farmers “crop assurance” through app-controlled temperature and humidity management.

Associated Wholesale Grocers Inc. has elected Joe Polizzi, president and CEO of Town and Country Supermarket Inc., to its board of directors, filling a seat previously held by Jim Brown, who served for 24 years.

The seasoned retail executive and former Amazon vice president would serve as the new CEO of Ahold Delhaize USA and a member of the company’s management board.

Unexpected disease patterns, shifting crop susceptibility, and fungicide resistance are changing every spray decision.