With a California spring vegetable lineup of artichokes, broccoli, Brussels sprouts, cauliflower, celery, iceberg and romaine among its top commodities, Ocean Mist Farms looks for stable volumes in 2021.
Top commodities for Santa Maria, Calif.-based Babé Farms include baby bok choy, root vegetables (baby beets, baby carrots, specialty radishes), blond frisée, baby head lettuce, kohlrabi, and organic kale.
Investing more in digital marketing efforts, California Central Coast producers are gearing up for their second season dealing with the COVID-19 pandemic.
The organic category is playing an increasingly important role in the California spring vegetable deal as a growing number of suppliers add organic vegetables to their product lines.
California vegetable growers got relief from several years of intensifying drought conditions this season but were instead trying to cope with record rainfall.
For growers of California spring vegetables, the question isn't whether there will be supply gaps and possible quality issues this season. It's how bad will these challenges be.