Latest News From West Coast Produce Expo

Litehouse features two new brands at West Coast Produce Expo
Litehouse features two new brands at West Coast Produce Expo

Sandpoint, Idaho-based Litehouse featured two new brands at its virtual booth at the Nov. 9-13 West Coast Produce Expo.

Today at West Coast Produce Expo — Nov. 12, 2020

Take a look at what you can expect to see today at The Packer's West Coast Produce Expo.

Consumer retail habits, reshaped by pandemic, aren’t changing soon
Consumer retail habits, reshaped by pandemic, aren’t changing soon

The consumer’s wild ride through the COVID-19 pandemic isn’t over yet, according to Steve Lutz, senior vice president of insights and innovations for Category Partners.

With pandemic, marketers need more sensitivity now than ever
With pandemic, marketers need more sensitivity now than ever

The effects of misinformation during a pandemic, especially via social media, highlight how important it is for produce companies to have a clear, correct, calm message.

West Coast Produce Expo Day 1 Recap
West Coast Produce Expo Day 1 Recap

Take a look at all the things West Coast Produce Expo in one place.

Analyst: Amazon’s grocery stores should be taken seriously
Analyst: Amazon’s grocery stores should be taken seriously

Precise location and efficient operation of stores are among the reasons the grocery industry should be taking seriously Amazon’s new banner, said Bill Bishop, chief architect of consulting firm Brick Meets Click.

Produce operators must stay nimble, but big opportunities ahead
Produce operators must stay nimble, but big opportunities ahead

Only produce operators who are prepared to make adjustments to a changing market can expect to thrive, but there is much optimism about higher-trending consumer demand for fresh fruits and vegetables.

Today at West Coast Produce Expo — Nov. 11, 2020

Take a look at what you can expect to see today at The Packer's West Coast Produce Expo.

 Anabella de Freeman
Walmart seeks gains for people and planet

Walmart has increased its commitment to sustainability over the past 15 years and that track record continues to grow, according to Anabella de Freeman, the company’s senior manager for sustainable produce.

Today at West Coast Produce Expo — Nov. 10, 2020

Take a look at what you can expect to see today at The Packer's West Coast Produce Expo.

The Packer introduces Lettuce Learn More Podcast
The Packer introduces Lettuce Learn More Podcast

The education sessions from The Packer’s recent Sustainable Produce Summit and this week’s West Coast Produce Expo are coming soon to the new Lettuce Learn More Podcast.

Conversations at WCPE: Steve Lutz on shifting shopper behaviors present and future
Conversations at WCPE: Steve Lutz on shifting shopper behaviors present and future

Steve Lutz, senior vice president of insights and innovation for Category Partners, will speak Nov. 11 at the West Coast Produce Expo about shifting shopper behaviors present and future amid the COVID-19 pandemic.

Conversations at WCPE: Walmart’s Anabella de Freeman talks sustainability initiatives
Conversations at WCPE: Walmart’s Anabella de Freeman talks sustainability initiatives

Anabella de Freeman, Walmart's senior manager of sustainability strategic initiatives in produce, will speak at the West Coast Produce Expo on their commitment to regenerative business and what it means for suppliers.

Rob Ybarra, director of produce for Rouses, will discuss at the West Coast Produce Expo the challenge of navigating the pandemic and hurricanes while continuing to create enjoyable experiences for shoppers.
Conversations at WCPE: Rouses' Rob Ybarra on navigating pandemic, hurricanes and more

Rob Ybarra, director of produce for Rouses, will discuss at the West Coast Produce Expo the challenge of navigating the pandemic and hurricanes while continuing to create enjoyable experiences for shoppers.

Top lobbyists, analyst, to break down election results

The stakes are high for the Nov. 3 election, and industry leaders will discuss the results and what it might mean for the produce industry in a live panel on Nov. 12 at The Packer’s virtual West Coast Produce Expo.

Conversations at WCPE: Produce Retailer of the Year Jeff Cady on building strong teams
Conversations at WCPE: Produce Retailer of the Year Jeff Cady on building strong teams

Jeff Cady, director of produce and floral for Tops Friendly Markets — and the 2020 Produce Retailer of the Year — will speak Nov. 11 at the West Coast Produce Expo.

Conversations at WCPE: Brick Meets Click's Bill Bishop talks online grocery, what's next
Conversations at WCPE: Brick Meets Click's Bill Bishop talks online grocery, what's next

Bill Bishop, chief architect of retail consulting firm Brick Meets Click, will speak at the online West Coast Produce Expo about the growth of online grocery, how retailers are responding and what's ahead.

West Coast Produce Expo offers insight, networking

The Packer’s 2020 West Coast Produce Expo promises networking opportunities, a virtual expo experience and a robust slate of education sessions.

Conversations at WCPE: Jewel-Osco’s Scott Bennett on creating excitement in stores
Conversations at WCPE: Jewel-Osco’s Scott Bennett on creating excitement in stores

Scott Bennett, produce sales and merchandising manager for Jewel-Osco, will discuss in at the online West Coast Produce Expo how he has approached continuing to create excitement in stores despite the pandemic.

How 2020 should inform your strategy and goals for 2021 and beyond
How 2020 should inform your strategy and goals for 2021 and beyond

Five produce industry veterans who now specialize in consulting will discuss at the online West Coast Produce Expo how company leaders should adapt their business models, strategies and goals for 2021 and beyond.

The Packer’s West Coast Produce Expo rescheduled to November
The Packer’s West Coast Produce Expo rescheduled to November

The Packer’s West Coast Produce Expo has a new date and format to provide streaming and digital content to complement the Palm Desert, Calif., event. with an expo that encourages social distancing.

Sustainable Produce Summits give insight

Providing an in-depth look at the produce industry in an era of unprecedented social and environmental awareness, The Packer’s Sustainable Produce Summit is May 28 at the JW Marriott Palm Desert, Palm Desert, Calif.

On scene: A visit to Tudor Ranch in Coachella Valley
On scene: A visit to Tudor Ranch in Coachella Valley

COACHELLA VALLEY, Calif. — The Packer's Northeast editor, Amy Sowder, goes west to join the farm tours at West Coast Produce Expo. 

Attendees: West Coast Produce Expo makes networking comfortable
Attendees: West Coast Produce Expo makes networking comfortable

PALM DESERT, Calif. — The West Coast Produce Expo could be at that magical Goldilocks size for buyers and sellers to get the most out of it — not too small, not too big.

Strategies for setting goals at West Coast Produce Expo
Strategies for setting goals at West Coast Produce Expo

PALM DESERT, Calif. — Her advice won’t blow your mind, but you can boost your career satisfaction if you take home a few nuggets, said Emily Fragoso at the West Coast Produce Expo.

Tom Karst
Wit and wisdom of Bill Walton

If you missed the speech by Bill Walton at The Packer’s West Coast Produce Expo, you missed quite a lot.

The Packer's West Coast Produce Expo featured a pop-up learning session on digital commerce on May 10.
Digital commerce panel talks about the human touch

PALM DESERT, Calif. — Adding the human touch to digital technology was one of the themes of a panel discussion at The Packer’s West Coast Produce Expo on May 10.

The Packer's West Coast Expo featured a panel on sustainability on May 10.
Measuring sustainability is key to progress, panel says 

PALM DESERT, Calif. — Produce companies who ignore measuring sustainability do so at their increasing peril, panelists said at The Packer’s West Coast Produce Expo May 10.

West Coast Produce Expo speaker: Which thinking style do you use?
West Coast Produce Expo speaker: Which thinking style do you use?

PALM DESERT, Calif. — Dave Mitchell is a seminar speaker who doesn’t use a stage.

Packer Insight — West Coast Produce Expo Show Floor
Packer Insight — West Coast Produce Expo Show Floor

PALM DESERT — Tom Karst, Ashley Nickle and Amy Sowder discuss some of the products that caught their attention on the show floor of The Packer's West Coast Produce Expo.

Packer Insight — West Coast Produce Expo Field Tours
Packer Insight — West Coast Produce Expo Field Tours

PALM DESERT — Retail editor Ashley Nickle and Northeast editor Amy Sowder report on the West Coast Produce Expo field tour, which visited North Shore Living, Baloian Farms and Tudor Ranch.

Packer Insight — West Coast Produce Expo Sessions
Packer Insight — West Coast Produce Expo Sessions

PALM DESERT — Tom Karst, Ashley Nickle and Amy Sowder review the education sessions from The Packer's West Coast Produce Expo, from a sustainability panel to an address by Bill Walton.

West Coast Expo names Brighter Bites as Golf Tournament beneficiary

The Packer’s West Coast Produce Expo has named Brighter Bites as the event’s golf tournament beneficiary.

Bill Walton to keynote West Coast Produce Expo

Basketball legend Bill Walton will give the keynote speech at The Packer’s West Coast Produce Expo.

The Packer’s Fifth Annual West Coast Produce Expo will offer three stops on its field tour.
West Coast Produce Expo offers farm field tours

The Packer’s Fifth Annual West Coast Produce Expo offers exclusive farm field tours to retail and foodservice buyers.

West Coast Produce Expo taps author Dave Mitchell to speak

Back by popular demand, author Dave Mitchell will speak at The Packer’s West Coast Produce Expo.