Latest News From Avocados

West Pak Avocado Inc. has hired Joe Nava as vice president of sales and business development.

The Packer's editor Tom Karst and Produce Retailer editor Ashley Nickle discuss their week's travels, to FreshPACKMoves in Pismo Beach, Calif., and to a California Avocado Commission event in San Diego.

The Port of Hueneme (Calif.), and Port of Los Angeles have started a $3 million investment to provide “zero-emission avocados.”

The Hass Avocado Board, which breaks down avocado sales for holidays throughout the seasons, has reported the fourth quarter of 2018 marked a four-year high.

The Hass Avocado Board has a new website stocked with data and tools for growers and marketers.

The California Avocado Commission is helping retailers plan for Memorial Day sales, which is in the top four seasonal events for the fruit.

Felix Instruments, Camas Wash., has made upgrades to its Avocado Quality Meter.

Avocados from Mexico anticipates record-breaking import volumes for Cinco de Mayo celebrations.

“Winter is coming?” With a tongue-in-cheek nod to the final “Game of Thrones” season, the California Avocado Commission is declaring that winter is over, which means it’s time for California hass avocados again.

Mission Produce Inc., Oxnard, Calif., has a new website promoting the company’s extensive avocado supply and ripening network.

Index Fresh, Riverside, Calif., is again shipping Gem avocados, to complement full-size hass avocados grown in California.

Index Fresh, Riverside, Calif., is again shipping Gem avocados, to complement full-size hass avocados grown in California.

Last week on Produce Market Guide searches for avocados and strawberry content dominated demand.

Americans are eating less produce, but this decline is largely driven by potatoes, orange juice and lettuce. Meanwhile we’re eating more variety. So, should you be concerned? John Phipps shares his thoughts.

Americans are eating less produce, but this decline is largely driven by potatoes, orange juice and lettuce. Meanwhile we’re eating more variety. So, should you be concerned? John Phipps shares his thoughts.

The Hass Avocado Board is seeking new members for domestic grower and importer seats on the board.

The California Avocado Commission, Irvine, has kicked off its 2019 advertising campaign, targeting “super avocado users” and “premium Californians.”

LGS Specialty Sales Ltd., New Rochelle, N.Y., is preparing to start the Peruvian avocado and summer citrus seasons by visiting growers in different countries.

Avocado company Index Fresh, Riverside, Calif., has hired a vice president of operations and promoted others to key roles in California and Texas facilities.

Days after threatening to close the U.S.-Mexico border to halt illegal crossings, President Trump pledged to back off the plan for a year to allow Mexico to stem the flow.

Even with this year’s smaller-than-usual crop, California avocado shippers may find some profitable opportunities outside of the domestic market.

Oxnard, Calif.-based Mission Produce Inc. has launched a new retail ripening program and has announced some changes to its sales department.

The Irvine-based California Avocado Commission is hopeful that its 14-year effort to gain access to the Chinese market soon may pay off.

The organic category continues to expand for California’s avocado grower-shippers.

After 94 years in its headquarters on the east side of Escondido, Calif., Henry Avocado Corp. is moving about 7 miles across town to a spacious west side location.

Take a fresh look at Henry Avocado Corp.'s recall of California-grown avocados through a social media lens.

Miami-based WP Produce is shipping Desbry brand avocados in a box it designed to lengthen the fruit’s shelf life.

The Irvine-based California Avocado Commission completed some multi-tiered research last fall and has shared some of the foodservice-related findings.

A recent study by Menu Matters found that almost two-thirds of consumers demand California avocados when dining at frequented restaurants.

The Irvine, Calif.-based Hass Avocado Board has been spreading the word about the nutrition benefits of hass avocados.

California avocado growers will focus mainly on California and the West, and marketing programs will be targeted to and customized for those customers.

Henry Avocado Corp., Escondido, Calif., is recalling California avocados from retail stores in six states after a positive Listeria monocytogenes test at its packing facility.

California’s avocado growing areas have received significantly more rainfall this season than usual, but grower-shippers aren’t complaining.

Fruit size and quality should be exceptional for this year’s California’s avocado crop — though it’s on the smaller side.

Suppliers expect to have lots of avocados leading up to Cinco de Mayo.

Fallbrook, Calif.-based Del Rey Avocado’s spring 2018 website redesign by TMD Creative has received recognition from national awards programs.

The Hass Avocado Board’s latest report on shopper insights shows that avocado-buying households are diverse in different regions of the U.S.

Avocados From Mexico has become the official avocado of the Milwaukee Bucks. 

The Peruvian Avocado Commission has a new board of directors.

U.S. total imports of avocados were up 15% by volume but down 11% in value in 2018.

First-quarter income rose 36% for Santa Paula, Calif.-based Calavo Growers Inc. 

A new survey reveals Hispanic consumers like the idea of fresh avocados playing a role in healthy snacks and overall nutrition goals.

Mission Produce Inc. is Ready to give consumers the choice to buy avocados that are ready to eat now and/or in 2-3 days with a new ripening and merchandising program.

BERLIN — James Rogers, founder and CEO of Apeel Sciences, says the firm’s newly announced partnership with European avocado marketer Nature’s Pride hit all the right notes at Fruit Logistica.

The California Avocado Commission is gearing up for promoting the 2019 crop with targeted social media communications for consumers, and meeting with retail and foodservice customers.

For the fifth straight year, Avocados From Mexico is featuring its Fanwich program during the height of basketball season.

U.S. Customs and Border Protection officers at the Pharr (Texas) International Bridge recently found more than a ton of marijuana hidden in a commercial load of avocados.

Fallbrook, Calif.-based Del Rey Avocado Co. has added a new facility in Vista that adds an additional 43,000 square feet of cold storage and ripening rooms to the company’s existing footprint in San Diego County. 

SAN FRANCISCO — BrandStorm attendees heard a presentation from Avocados From Mexico president Alvaro Luque on everything from Super Bowl commercials to digital marketing strategy to category growth opportunities.

As trade talks with China progress, the California Avocado Commission is seeking to advance its 14-year campaign to allow California avocados access to China, which is seeing leaps in demand for the fruit.