Jim Offner

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Sirna & Sons Produce has brought in Allie Sirna as the second member of the Sirna family’s fourth generation to join the company, said Tom Sirna, president.
The pandemic choked off foodservice sales because it forced eateries to close — or limit — their business activities, but it has not slowed onion demand, suppliers note.
The trend for fresh produce consumption continues to spiral upward, even though the ongoing coronavirus COVID-19 has skewed purchases heavily on the retail side, suppliers say.
A successful package-recycling program is a numbers game, according to Jeff Brandenburg, president and primary consultant for the Greenfield, Mass.-based JSB Group LLC and QFresh Lab in Salinas, Calif.
A “less is more” philosophy has permeated produce packaging in recent years, as companies work to reduce waste. Packages have been designed to contain fewer plastics, thinner films and biodegradable materials.
Biodegradable fresh produce packaging requires considerable planning, before and after use, marketers say.
Apples buyers looking for variety options can find plenty of choices in Michigan this season, says Diane Smith, executive director of the Lansing-based Michigan Apple Committee.
As long as the new coronavirus hangs around, bagged potato sales will spike, say marketers of San Luis Valley potatoes.
The COVID-19 pandemic has put packaging at a premium, marketers s
Marketing to different ethnic and demographic groups requires flexibility and a diverse portfolio of products, marketers say.