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USDA has filed action against So Ono Food Products LLC. Longo Brothers Fruit Market Inc. has been Endorsed. Ashton Potter, Polyplex USA, and PPC Flexible Packaging are new companies to the Market, plus more.

Martín Casanova and Raul Fernandez created the Thx! brand with an eye toward differentiating their produce offerings, particularly berries and cherries.

Joseph Fierman and Son Inc., Market Fresh Produce LLC, Minkus Family Farms Inc., and Treasure Valley Farms have been Endorsed. Carlson Produce Consulting, and Van Doran Sales Inc. are new to the Market, plus updates.

Charlie’s Produce, Seattle, is introducing Yumi, an organic black seedless watermelon, in mid-June.

D’Arrigo Bros Co of New York Inc. has been Endorsed. Cherry Hill Super Market and Complete Design & Packaging are new companies to the Market. Country Sweet Produce Inc., Sol Sweet Farms LLC and others have changes.

Gotham Green, Brooklyn, N.Y., is opening a 30,000-square-foot hydroponic greenhouse in the Denver area to supply retailers in eight states.

Peppers are a mainstay of retail fresh produce departments, and for good reason. Retailers use fresh peppers as a destination category to attract attention and to stand out to their shoppers.

Clove & Hoof and FMS Fresh Produce are new companies to the Market. Alstede Farms, Harward Farms, J M R Farms Inc., Malk Organics LLC dba Malk, San Antonio Wholesale Produce Market and others have updates.

Dole Food Co., Charlotte, N.C., is kicking off an eight-month campaign celebrating healthy living with a focus on the “epic storytelling of Pixar Animation Studios” as inspiration.

Applewood Fresh’s growers will be starting Michigan asparagus shipments the week of May 25.