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The brand’s largest integrated campaign in five years features humorous commercials with parent-kid standoffs over Halos mandarins.
From innovation to enduring brands, strategic acquisitions to year-round produce supplies, there was much to discuss at the 2024 New York Produce Show and Conference.
Fabian Murillo follows in the footsteps of his grandfather, who served as the Vidalia onion grower’s shed manager for over 34 years.
Potatoes are a strong performer in the holiday season because they are a big part of family celebrations, says the commission’s Ross Johnson.
Angela Hernandez will lead marketing efforts for the family-owned grower-packer-shipper.
Greg Finchum will assume the role in May 2025 following the retirement of Meg Ham.