Armand Lobato

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Are you eating five servings of fresh fruits and vegetables a day? Produce department staff can easily surpass that while on the job and be better prepared to educate customers about items, says columnist Armand Lobato.
Adding these relatively simple showcases can compel customers to spend more time in the produce department — and raise the potential for purchases, says columnist Armand Lobato.
How much is a good produce professional worth? Columnist Armand Lobato takes a look at how labor market conditions and employee intangibles factor into pay.
Dumping produce onto a fixture may make for a quick and easy display, but that “shortcut” ultimately costs a department in terms of sales, increased shrink and lower customer satisfaction, says columnist Armand Lobato.
After a produce show ends, the work begins with developing your new contacts into strong business relationships — and there’s a surefire way to make a great early impression, columnist Armand Lobato explains.
Don’t miss out on sales because a customer wandered the store looking for an item they couldn’t find. Columnist Armand Lobato explains how your produce merchandising can help shoppers.
Like chess or any good board game, making sure that all the merchandising pieces fit together requires planning and anticipation, says columnist Armand Lobato.
Don’t let a tight labor pool quash your great idea to boost seasonal sales. Retailers can find win-win opportunities with volunteers looking to earn money for their organizations, says columnist Armand Lobato.
Think no one buys fruit baskets anymore? It’s more about a lack of inventory rather than a lack of shopper interest, says columnist Armand Lobato. A little foresight and preparation can nab additional holiday sales.
Columnist Armand Lobato shares a message of thanks, reflecting on the demanding work to prepare for pre-Thanksgiving shopping — sharing a burden and bond with co-workers.