The focus of the partnership will be on “Eating Healthy and Living Green” and includes a sweepstakes featuring a custom wrapped AVO Braves Chevrolet Bolt EUV, a VIP Braves experience, and a $2,000 Kroger shopping spree.
The North American blueberry advocacy group is urging Congress to support specialty crop producers with current employment challenges by passing reintroduced workforce legislation.
Credited with changing the focus of Bay Baby Produce’s marketing strategy to “multilevel marketing,” Lindsey Lance has been promoted to director of marketing of the Mt. Vernon, Wash.-based company.
California Fresh Fruit Association is a public policy organization that advocates on behalf of 13 fresh fruit commodities — everything from blueberries to stone fruit to table grapes, says CFFA’s Courtney Razor.
After decades of tree breeding since the 1950s, the University of California, Riverside, has released the Luna UCR avocado variety, which features ripening cues and smaller tree size for efficient cultivation.
Jesse Himango, a second-generation grocer with more than a decade of produce industry experience, joins the developer of a software solution that aims to modernize produce departments of independent grocers.
