Tom Karst

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Aidan Mouat, CEO and co-founder of Hazel Technologies Inc., on finalizing a $70 million Series C financing round, which will bring the company’s cumulative total raised to over $87 million.
The first estimate from Northwest Cherries pegs the 2021 crop at 23.79 million cartons, up 20% from 19.83 million cartons in 2020 and up 2% from 2019.
Cooler summer temperatures and hailstorms have cut expectations for the New Zealand apple crop, according to a new report from the U.S. Department of Agriculture.
U.S. avocado per capita consumption could rise from 9 pounds per capita in 2021 to 11 pounds in five years, according to a new avocado market analysis by Rabobank.
Cherries did remarkably well during the pandemic year of 2020, and marketers have even higher hopes for 2021.
The COVID-19 pandemic increased the importance of digital marketing, said Catherine Gipe-Stewart, communications manager for Domex Superfresh Growers, Yakima, Wash.
Catchweight bags are not going away, but Northwest cherry shippers say there is increasing demand from retailers for fixed weight packaging this year.
Citrus marketers have benefitted from great consumer interest during the COVID-19 pandemic and that isn’t likely to change anytime soon, Christina Ward thinks.
Retailers can promote cherries by maintaining off shelf displays with fresh product in key high-traffic areas to maximize impulse purchases/sales, Harter of CMI said.
The rise of online grocery ordering has not gone unnoticed by Northwest cherry growers.