California Strawberry Commission hosts legislative event celebrating National Strawberry Month

The California Strawberry Commission convened its annual legislative reception, fostering dialogue between growers and legislators.

growers with assem Soria.jpg
growers with assem Soria.jpg
(CSC)

The California Strawberry Commission hosted its annual Strawberry Legislative Reception in Sacramento, Calif., bringing together California strawberry growers and legislators to discuss the current and future state of the industry.

The reception builds on a long history of collaboration between elected officials and CSC on the industry’s behalf, according to a news release.

Growers and industry members met with California coastal state legislators, legislative and district directors, chiefs of staff, Senate and Assembly leadership, and the Governor’s Office to discuss the unique opportunities of the industry that consists of about 400 growers, shippers and processors that produce 90% of the nation’s strawberries and create 70,000 jobs — investing 97 cents of every dollar back into strawberry farming communities, the commission said in the release.

CSC President Rick Tomlinson welcomed the crowd and highlighted the importance of California’s fourth highest grossing crop and its positive impact in the state of California — and its strawberry farming communities. He introduced several long-time strawberry growers from Santa Cruz to San Diego.

“Strawberry farming has given immigrants more ownership opportunities than any other major crop. My father and uncle, for example, began picking strawberries in the early 1960s and worked their way up to become the first Hispanic strawberry growers to own their own crop in Pajaro Valley,” Peter Navarro, second-generation Watsonville strawberry grower and vice chair for CSC board of directors, said.

For more than 50 years, California’s strawberry farmers have exhibited a commitment to safety, the environment and their communities, pioneering breakthroughs in organics, resource conservation and integrated pest management solutions, the release said.

“We all take great pride in what we do, especially growing a crop that comes with many challenges. On behalf of all the strawberry growers, we are thankful for your support to overcome obstacles and continue the legacy of growing the finest berries in the world,” Navarro said.

In addition to the Legislative Reception, the CSC represented the industry last month at Ag Day at the Capitol, the annual celebration recognizing California’s agricultural community. At the event, the CSC featured fresh California strawberries and engaged with the state legislators, government leaders, regulatory staff and public citizens in attendance.

In February, Mark Martinez, vice president of public policy at the CSC, and a delegation of board members traveled to Washington, D.C., for a series of meetings with federal regulatory leadership and elected officials. These meetings were intended to strengthen communication between growers and congressional offices by having direct in-person conversations regarding key issues that impact the California strawberry industry, the release said.

The delegation spoke on supporting and advancing automation research, FDA transparency and food safety communications, the proposed Canada plastics regulation’s potential impact, immigration reform, and the federal farm bill.

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