FirstFruits Marketing cites success with Take A Bite Out of Hunger campaign

FirstFruits Marketing would like to recognize the 2021 participating retailers that helped combat hunger in the United States through their Take a Bite out of Hunger program.

take a bite out of hunger
take a bite out of hunger
(FirstFruits Marketing)

FirstFruits Marketing would like to recognize the 2021 participating retailers that helped combat hunger in the United States through their Take a Bite out of Hunger program.

This year marks the 11th anniversary that the company has held its annual Take a Bite Out of Hunger program, which seeks to feed the underserved and call attention to food insecurity in the country. Data from the USDA shows that 11.8% of all U.S. households are considered food-insecure. Furthermore, 1 out of 6 households with children reported food insecurity at a higher rate than those without children according to their website.

Since 2010, the Take a Bite Out of Hunger program has led to the donation of approximately 2.5 million pounds of fresh apples to local food banks. Last year, over 263,000 pounds of fresh apples were donated in participating retailers’ names to local food banks in their communities.

“This year more than ever, I am extremely proud of the continued commitment of our retailer partners and their support for the Take a Bite Out of Hunger program observing over a decade of dedication to supporting those in need,” said Joe Vargas, Director of Marketing, at FirstFruits Marketing. “We are proud to have the opportunity to help make a difference and give back in their local communities. We want to give a special thank you to Charlie’s Produce in Spokane this year for their commitment to the program.”

This year’s participating retailers included Charlie’s Produce, United Supermarkets, Raley’s, Bashas’, HEB, Stater Bros, Daven’s Marketplace, and Sobey’s.

The Packer logo (567x120)
Related Stories
Sustainability Insights 2026 finds that as reliance on consumer price premiums fades, growers and retailers are turning to operational sustainability to defend margins, build climate resilience and survive rising supply chain costs.
Even if a manager insists the produce team “knows what to do,” operation standards essentially don’t exist if they aren’t defined in writing — and not doing that can lead to breakdowns later on, says columnist Armand Lobato.
The regional supermarket is investing $110 million to build modernized Rochester, N.Y., facilities and consolidate distribution operations, expanding capacity without employee layoffs.
Read Next
Tight margins leave growers hesitant to fund automation, even as delaying farm technology adoption exposes them to compounding labor and production losses.
Get Daily News
GET MARKET ALERTS
Get News & Markets App