A fresh look for The Packer

While change is inevitable, print marketing remains the most trusted media vehicle in the industry* and is unmatched in the ways it captivates, comforts, and converts.

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ThePacker-new-logo-graphic_web.png
( Photo courtesy Amelia Freidline)

The Packer has proudly served the fresh produce industry with news, education, and connection opportunities for more than 128 years. Just as the methods of growing, selling, buying, and distributing fruits and vegetables have evolved, so too have the ways the news is delivered and consumed. While change is inevitable, print marketing remains the most trusted media vehicle in the industry* and is unmatched in the ways it captivates, comforts, and converts.

We are happy to share the new look of our flagship publication. The reimagined design combines market data, deep dives into trending issues, and more perspectives from industry leaders with added flash and an easily-digestible flow. But the update goes well beyond aesthetics, as The Packer print edition will now more seamlessly leverage and enhance the highest-performing content from across all our digital and social properties.

Read the new version of The Packer Print edition.

Don’t just take it from me. Please dive in and then let us know what you think. We look forward to receiving your feedback on this and any other topics that will enable us to better serve this exciting market.

Sincerely,
Matt Morgan
Executive Vice President, Produce

*According to the 2020 Ag Media Council biannual survey
of agriculture producers

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