Salix Fruits talks about Fruit Logistica priorities

The importer and exporter of fresh fruit says it will highlight its sourcing capabilities and expertise in citrus, apples, grapes and cherries.

Fruit Logistica 2024
Fruit Logistica 2024
(Photo: Jennifer Strailey)

Fresh fruit importer and exporter Salix Fruits says it will highlight its expertise in citrus, apples, grapes and cherries during the upcoming Fruit Logistica in Berlin.

Salix Fruits says it will consolidate its global presence, reinforce its network of strategic partners and explore new business opportunities in key markets such as Europe and Asia while in Berlin.

“Fruit Logistica provides a unique opportunity to connect with our clients, showcase our products, and adapt to the ever-changing demands of the international market,” Juan Gonzalez Pita, chief operating officer of Salix Fruits, said in a news release.

The company also plans to highlight its sourcing capabilities from key regions including South America, the U.S. and South Africa.

“We are committed to continuing to offer fresh, high-quality products, and this event is essential for driving our expansion and sustainability projects,” Gonzalez Pita said.

The Packer logo (567x120)
Related Stories
The International Fresh Produce Association event is set for May 21 in Yakima, Wash., offering a day of accessible leadership development focused on courage, clarity and authentic leadership for over 225 women in agriculture.
The Equitable Food Initiative and The Packer have revealed the the top five nominees for the third annual award, recognizing the essential leaders who ensure the success and safety of the fresh produce industry.
The companies, which have worked together for the past four years, plan to officially unify operations under the Classic Fruit label.
Read Next
Industry leaders outline how retailers can maximize the 90-day sweet cherry sales window through aggressive early promotions and strategic late-season displays.
Get Daily News
GET MARKET ALERTS
Get News & Markets App